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HMDG relaunches agency as Enter

HMDG, the independent agency with clients including Harveys and Condé Nast, is relaunching as Enter.

Hurrell and Dawson: launched the original business in 2006

Hurrell and Dawson: launched the original business in 2006

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Led by the HMDG partners Nick Hurrell, Neil Dawson and Paul Shearer, Enter will work with clients on issues surrounding people, communications and technology.

Greg Grimmer, a founding partner of HMDG, will leave the agency but act as a consultant to Enter while heconsiders his next move. He will also retain a financial interest in the agency.

Enter will aim to evolve the culture of companies while continuing to execute creative activity through adver­tising, digital, design, film production and branded content. HMDG’s staff of around 30 will continue to work for the new company.

Hurrell said: "Enter is having a different conver­sation with businesses and brands about how they evolve and communicate."

HMDG launched as Hurrell & Dawson in 2006 before appointing several partners over subsequent years.

This article was first published on campaignlive.co.uk

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