Thomas Cook axes marketing roles amid major restructure
Thomas Cook has announced mass redundancies and store closures in the UK and Ireland, including the axing of a number of marketing roles, as part of plans to restructure the struggling tour operator.
Thomas Cook: 2,500 job cuts
The brand, which employs 15,000 people, has entered a 90-day consultation process with administrative and managerial employees, as it seeks to turn around a £485.3m pre-tax loss in the previous financial year.
A Thomas Cook spokesman confirmed its marketing department is affected by the announcement. However, it is not believed to impact Mike Hoban, sales, marketing and ecommerce director, who joined the business from Confused.com in November.
As part of the three-year "transformation programme", Thomas Cook will also close 195 of its 1,069 UK high-street stores.
Peter Fankhauser, Thomas Cook UK and Ireland chief executive, said: "Thomas Cook is a much-loved brand that needs to make the proposed changes to secure our future and provide continued employment for many thousands across the UK and better meet the needs of our customers going forward.
"It is essential that we operate with the right number of people as we move forward into the next era for our company."Follow @alex_brownsell
This article was first published on marketingmagazine.co.uk
Latest jobs Jobs web feed
- Account Director- Exciting Online Content Marketing Company- Up to £70,000 plus OTE Cedar Scott Up to £70,000 basic (up to £90,000 OTE) plus share options, Central London
- Category Manager Pearson Competitive salary & performance related bonus & benefits, Central London
- Global Product Manager Evans Taylor c£50k - c£60k p.a. plus car, bonus and benefits, North East of England or Central London
- Retail Marketing Manager - Maternity Cover Tottenham Hotspur Football Club Up to £35,000 pro-rata, Tottenham and Enfield
- Brand Manager Radisson Blu Edwardian, London Competitive , South Kensington, London
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
Integrated digital marketing offers huge opportunities to engage, servic...
Mobile marketing is coming of age, and the pace of change is now exponen...
With UK consumers spending an average of £1,083 a year online, int...
Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website
The pressure is on for marketers and mobile operators to embrace a strat...
As a nation, the UK is media and technology obsessed with over half of t...
All customers have the potential to become your brand advocates, driving...