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KFC "come together" by Bartle Bogle Hegarty

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KFC is releasing a tongue-in-cheek musical ad for Christmas, encouraging people to forget their differences over a bucket of fried chicken. The two-and-a-half minute ad was created by Bartle Bogle Hegarty and will break during ITV’s The X Factor on Saturday (30 November). After the launch, KFC will kick off a social media campaign on Twitter, where customers can write about conflict in their own life. The winning entrant will star in a TV ad that will air during The X Factor on 14 December and feature a KFC choir singing a specially written song. The spot was created by Matt Moreland, David Kolbusz and Chris Clarke. It was directed by Tim Godsall through Biscuit Filmworks. 

This article was first published on Campaign Work

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