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American Psycho as played by hipsters, for Denham

Patrick: "Jean Paul has mistaken me for this d*ckhead, Marcus Halberstram, because Marcus does the same thing I do, and he also rocks prison tatts. Although I have a slightly better beard."

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In this hilarious modernisation of Bret Easton Ellis’s American Psycho, a bunch of bearded hipsters one-up each other over the style and quality of their jeans. Needless to say, it doesn’t end well for Jean Paul.

Brand: Denham the Jeanmaker

Agency: Flickering Wall

This article was first published on marketingmagazine.co.uk

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