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Havas UK revenue surges 18% in Q4 2013

Havas has reported revenue of €514 million (£419.8 million) in the final three months of 2014, down two per cent year on year despite its UK businesses reporting an "excellent fourth quarter" with revenue up by 18 per cent.

Yannick Bolloré: the chief executive of Havas

Yannick Bolloré: the chief executive of Havas

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According to Havas’ 2013 results, the group made revenue of €65 million (£53 million) from its UK businesses in Q4, up 18.2 per cent year on year. In the full year 2013, Havas’ UK revenue was €207 million, (£169 million) up 4.5 per cent year on year.

On an organic basis, Havas UK’s revenue increased by 21.3 per cent year on year in the fourth quarter and 6.5 per cent during the full year.

Havas said its UK business posted "strong and sustained growth". Its excellent fourth quarter, Havas continued, reflected both new business wins from its creative and media division, as well as the "recognition of exceptional income" at Havas Media.

Across 2013 as a whole, the group reported revenue of €1.77 billion, (£1.40 billion) down 1.1 per cent from €1.79 billion during 2012. Havas said on an organic basis, global revenue increased by one per cent.

Yannick Bolloré, the chief executive of Havas, said: "We ended 2013 with growth of 1.6 per cent, which represents a significant acceleration over our growth rate in Q1 2013. This improvement was underpinned by solid performances in Europe and sustained growth in Asia Pacific. Our North America business is recovering, with a new team in place and increased commercial momentum.

"The level of new business, both globally and locally, is highly encouraging, with wins including Dove (Unilever), Total, Emirates, LG Electronics, LVMH, as well as Dish, Liberty Mutual and Green Mountain Keurig."

During 2013, Havas relocated its creative, media and digital companies in New York and Singapore into new "Havas Villages".

Bolloré said: "Deploying this new, client-centric organization makes us more agile, more innovative and quicker to respond to the changes taking place in our industry,"

Bolloré replaced former chief executive David Jones in January 2014.

He said: "I am impressed and delighted by the winning spirit shown by our teams, and would like to thank them for their unflagging commitment. We head into 2014 with dynamism and serenity, and we maintain our internal targets of organic growth above that achieved in 2013."

This article was first published on campaignlive.co.uk

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