Additional Information


Content

Burberry unveils ad campaign starring Cara Delevingne

Burberry has unveiled a global ad campaign shot by Mario Testino and featuring the models Cara Delevingne and Suki Waterhouse.

Cara Delevingne and Suki Waterhouse: star in the autumn/winter Burberry campaign

Cara Delevingne and Suki Waterhouse: star in the autumn/winter Burberry campaign

Share this article

The Burberry autumn/winter 2014 ad campaign was devised in-house Christopher Bailey, Burberry’s chief creative and chief executive, and shot by Testino. It launches in July.

The campaign will feature Burberry’s high fashion range, Prorsum, smart line, London, and casual wear collection, Brit. It will highlight its range of men and women’s outerwear and accessories.

Burberry autumn/winter 2014 ad campaign

Delevingne and Waterhouse are joined by a host of British models for the campaign, including Malaika Firth, Callum Ball and Tarun Nijjer.

Burberry’s use of British models is part of its strategy to support "exciting and emerging talent".

The campaign is designed to reflect the artistic spirit of its new collection, which features hand-painted techniques as well as its heritage trench coat.

Burberry autumn/winter 2014 ad campaign

Bailey said: "A dynamic British cast brings the artistic spirit of the campaign to life with the iconic Burberry trench coat at its heart."

Aegis handled media buying on Burberry’s behalf for the campaign, which will appear in outdoor and print mediums, as well as on social media channels including YouTube and Facebook from next month.

Burberry autumn/winter 2014 ad campaign

This article was first published on campaignlive.co.uk

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Let’s taste the music External website

by Greg Taylor, 24/10/2014

 

Six vital ad:tech themes for 2015 External website

by Neil Higgins, 24/10/2014

 

Are you singular or plural? External website

by Rachel Brushfield, 24/10/2014

 

Back to top ^