Additional Information


Content

James Bond to appear in Fallon Sony ad

LONDON - James Bond to star in Fallon's next TV ad for Sony.

James Bond...set to star in next Sony ad by Fallon

James Bond...set to star in next Sony ad by Fallon

Share this article

Details of the ad are strictly under wraps, but Campaign can reveal that Daniel Craig will star as James Bond in a spot that will highlight Sony Pictures' role as the long-term distributor and commercial partner of the film franchise.

The ad, set to break in the autumn around the release of the next James Bond film, Quantum of Solace, will not promote specific Sony products.

It is being overseen by Fallon's executive creative director, Richard Flintham, and was shot on location of the new Bond film.

As well as the TV campaign advertising the tie-up, Sony will continue with product placement in the latest film, with the new Sony Ericsson C902 Cyber-shot handset expected to feature.

This article was first published on campaignlive.co.uk

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

A Lidl surprise External website

by Greg Taylor, 17/12/2014

 

PREDATORY THINKING IN SPACE External website

by Dave Trott, 17/12/2014

 

Back to top ^