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Marks & Spencer recreates Penny Bazaar by selling two million items for one pence each

LONDON - Marks and Spencer is selling two million products for a penny each next week to mark its 125th anniversary.

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A Penny Bazaar will be held for three days from 20 May in 300 M&S stores. The penny sale items will include jewellery, knickers, beach balls and socks.

Shoppers will be limited to five items each and extra security will be drafted in to prevent a crush.

M&S has said it wants to give customers a ‘treat'. It advisers customers get to stores early to get the best bargains.

The high street retailer took a u-turn this week after it hiked prices of bras in larger cup sizes and attracted a backlash from customers.

The store recorded a drop in sales for the fourth quarter to March 28. Sales were 4.2% lower, ahead of expectations for a fall of about 7%.

Sales of general merchandise, including clothing, fell 4.8%, better than the 8.8% decline forecast by analysts.

Food sales fell 3.7%, also better than the 5.8% that analysts had expected.

 

This article was first published on marketingmagazine.co.uk

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