Additional Information
Content
Archrival launches Twitter aggregation tool for brands
LONDON - Social media agency Archrival has launched a Twitter aggregation tool that allows companies or teams with multiple tweeters to organise all their updates within a single page.
Archrival said the platform is ideal for music labels and bands, sports teams and sponsored athletes or businesses and employees who need to group together their Twitter updates so followers can easily keep track.
The company developed the Twitter Aggregation Tool for its first client, Red Bull, where many Red Bull sponsored athletes can be followed on a single page, which can then be incorporated into other social media websites, including Facebook.
The tool includes creation of a custom Facebook page content tab, which matches brand design guidelines.
Facebook page visitors can drill down past tweets by any one of the Twitter users on the account. Twitter users can even be grouped into categories that allow visitors to filter tweets by set categories.
The aggregator will also work for news organisations, such as the Guardian, which has several of its journalists tweeting.
Charles Hull, Archrival president, said: "With this economical tool, marketers can quickly add a tab or box to their Facebook Fan Page that will display a constantly updated stream of the Twitter users of your choice."
Additional Information
Latest jobs Jobs web feed
- Account Director- Exciting Online Content Marketing Company- Up to £70,000 plus OTE Cedar Scott Up to £70,000 basic (up to £90,000 OTE) plus share options, Central London
- Global Product Manager Evans Taylor c£50k - c£60k p.a. plus car, bonus and benefits, North East of England or Central London
- Brand Manager Radisson Blu Edwardian, London Competitive , South Kensington, London
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
- Senior Planning Director, International Agency, London, to £120k Fill Recruitment Ltd to £120,000, Central London
- Agency Candidates Required Michael Page Digital GBP25000 - GBP50000 per annum, Guildford
Most read
Most commented
BR Insight
Digital Integration: Connecting the Dots (Webcast) External website
Integrated digital marketing offers huge opportunities to engage, servic...
Mobile 2013: Top 5 Need-to-Knows to Fully Cash In (Expert Reports) External website
Mobile marketing is coming of age, and the pace of change is now exponen...
Internet Shopping: 6 Quick Wins to Revive Your Online Sales (Expert Reports) External website
With UK consumers spending an average of £1,083 a year online, int...
Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website
The pressure is on for marketers and mobile operators to embrace a strat...
Tablets: Redefining Consumer Experiences (Webcast) External website
As a nation, the UK is media and technology obsessed with over half of t...
Harness the Power of Your Customer's Digital Voice (Webcast) External website
All customers have the potential to become your brand advocates, driving...
