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13 February 2012

  • 03:24PM
  • News
Richard Hayes to leave Bauer

Richard Hayes to leave Bauer

Richard Hayes, magazine sales controller at Bauer Media, has resigned and is to leave the company at the end of April.

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  • 02:40PM
  • News
MG OMD on alert as Mitsubishi UK reviews media business

MG OMD on alert as Mitsubishi UK reviews media business

Mitsubishi UK has called a pitch for its media planning and buying account, currently held by Omnicom agency Manning Gottlieb OMD.

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  • 01:53PM
  • News
BBC marketing chief quits for DFS

BBC marketing chief quits for DFS

Helen Normoyle, director of marketing at the BBC, is joining the sofa retailer DFS as chief marketing officer.

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  • 01:20PM
  • News
Drinks body launches campaign for responsible alcohol marketing

Drinks body launches campaign for responsible alcohol marketing

The European Forum for Responsible Drinking (EFRD), whose members includes Bacardi, Diageo and Pernod Ricard, has launched a digital campaign that targets marketers and agencies, to promote responsible marketing practices for alcoholic drinks.

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  • 01:07PM
  • News
Coke Zero introduces 'taste the possibilities' pan-Euro push

Coke Zero introduces 'taste the possibilities' pan-Euro push

Coke Zero has launched a TV and digital pan-European marketing push, which introduces the "taste the possibilities" strapline as part of the brand's "Zero sugar, great Coke taste" brand message.

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  • 12:45PM
  • News
Skyn condom brand takes testimonial approach

Skyn condom brand takes testimonial approach

Skyn, the Ansell Healthcare-owned condom brand, is focusing on product testimonials from women in a global marketing campaign kicking off in the UK this week.

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  • 12:41PM
  • News
Rescue Remedy to sponsor Magic show

Rescue Remedy to sponsor Magic show

Bach's Rescue Remedy today begins a sponsorship of Magic's 'Mellow Magic' show as part of a national media campaign planned and bought by the7stars, focusing on reaching consumers when they are relaxed or stressed.

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  • 11:55AM
  • News
The Collective appoints Holler to UK digital account

The Collective appoints Holler to UK digital account

New gourmet probiotic yoghurt brand, The Collective, has appointed Holler as its first UK digital agency.

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  • 11:20AM
  • News
Dancing on Ice slides to lowest ever audience

Dancing on Ice slides to lowest ever audience

'Dancing on Ice', ITV1's celebrity ice skating competition, had the smallest audience in its seven year history last night.

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  • 11:16AM
  • News
MasterCard extends Champions League sponsorship

MasterCard extends Champions League sponsorship

MasterCard has announced it is to renew its sponsorship of the Uefa Champions League for a further three years.

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  • 10:54AM
  • News
Test our rivals' tablet claims, says Future as it publishes T3 data

Test our rivals' tablet claims, says Future as it publishes T3 data

Future is encouraging media agencies to probe the numbers its magazine publishing rivals are claiming for their tablet editions, as part of an "educational" initiative to grow the tablet advertising market.

1 comment

  • 10:01AM
  • News
Hearst appoints Prima publisher as Seaton joins Immediate

Hearst appoints Prima publisher as Seaton joins Immediate

Hearst Magazines UK has appointed David Parker as publisher of Prima, replacing Steven Seaton, who is joining Immediate Media as managing director of its London specialist division.

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Picture Gallery: VCCP Clay Pigeon Shooting

Picture Gallery: VCCP Clay Pigeon Shooting

With VCCP turning 10 this year it seemed fitting for the big guns to come out and celebrate at the West London Shooting School.

2 comments

  • 09:38AM
  • News
Dove erects Valentine's Day 'tweet screen'

Dove erects Valentine's Day 'tweet screen'

Dove, the Unilever-owned beauty brand, has rolled out a screen in London's Victoria station, which displays tweeters' responses to questions about women and beauty.

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  • 09:32AM
  • News
News Corporation moves to smooth internal concerns after Sun arrests

News Corporation moves to smooth internal concerns after Sun arrests

News International has focused much of its comms resources on reassuring employees that there are no plans to axe The Sun, following more journalist arrests.

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  • 09:30AM
  • Research
Turning browsers into buyers

Turning browsers into buyers

Specialist electronics retailers are failing to turn online browsers into buyers and are losing out to the generalists, writes John Thekanady, director of client services at Kantar Media Compete.

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  • 09:17AM
  • News
BMW unveils plans for floating Olympic showroom

BMW unveils plans for floating Olympic showroom

BMW, the official automotive partner for the London 2012 Games, has unveiled plans for a state-of-the-art, floating showroom, as a central plank of its sponsorship of this year's Olympics.

1 comment

  • 09:10AM
  • News
Channel 4 hires Hearst's Matt Salmon as head of agency sales

Channel 4 hires Hearst's Matt Salmon as head of agency sales

Channel 4 has appointed Matt Salmon, group commercial director at Hearst Magazines UK, as head of agency sales.

1 comment

  • 09:03AM
  • News
Bakers creates TV soundtrack just for dogs

Bakers creates TV soundtrack just for dogs

Bakers, the Nestle owned pet food brand, has created an ad for dogs, which includes a high-pitched whistle that can not be heard by humans.

2 comments

  • 08:30AM
  • News
'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook

'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook

The UK's most desirable media companies to work for are Twitter, Google, Channel 4 and Facebook, according to a survey of top executives, which also identified growing company promiscuity among employees.

3 comments

  • 08:30AM
  • Opinion
Think BR: Brands that grow businesses

Think BR: Brands that grow businesses

Brands that ask themselves 'why' they are in business rather than 'what' they are in business for experience higher financial growth and increased equity value, writes Anastasia Kourovskaia, vice president EMEA, Millward Brown Optimor.

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  • 08:04AM
  • News
Pelham Bell Pottinger appoints two directors

Pelham Bell Pottinger appoints two directors

Pelham Bell Pottinger has hired World Retail Congress' Ian McGarrigle as director and promoted Victoria Geoghegan.

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