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Subscribe to the RSS feed23 May 2013
- 03:47PM
- News
Box TV launches streaming service for network websites
Box TV, the Bauer Media and Channel 4 joint venture, has launched a streaming service for its seven TV channels and is to offer Magic, Kiss and Kerrang on Freeview through the red button.
- 03:17PM
- News
Stella Artois Cidre pays tribute to the 'simple life'
Wim Wenders, the president of the European Film Academy, and Oscar-winning cinematographer Anthony Dod Mantle film this beautifully shot portrayal of "the simple life".
- 02:58PM
- Analysis
Diary - Media stunt raises £313,000 for charity
Havas Media boss Marc Mendoza is clearly a man with a sense of humour, and a touch of masochism.
- 02:57PM
- Opinion
Do we need a ban on junk food ads?
Obesity is a serious issue; child obesity even more so. There is no debating the fact this is a problem which needs addressing head-on.
- 02:45PM
- Works Article
- 02:18PM
- News
Facebook usage down as marketing concerns grow, claims YouGov
Facebook use is down nine percentage points year on year among UK internet users as people become fed up with marketing on social media sites, claims a YouGov survey.
- 12:22PM
- Opinion
What marketers can learn from Generation Y
Paid internships are a great way to inject the wisdom of digital natives into a business, writes Tokunbo Ajasa-Oluwa, head of GoThinkBig.
- 12:21PM
- News
Fox's Biscuits hires top Dulux marketer Letty Edwards
Letty Edwards, the former lead UK marketer at Dulux, has been appointed marketing director at Fox's Biscuits, as the manufacturer moves its commercial team from Slough to Birmingham.
- 12:18PM
- News
BT signs up as first partner of Olympic legacy charity Join In
BT is hoping to make "volunteering the next social movement", after signing up as the first commercial partner of the Olympic legacy charity Join in.
- 11:42AM
- News
Future plots 50% digital revenues
Future, the specialist magazine publisher, plans to generate at least half of its revenues from digital business in future, according to Mark Wood, the UK chief executive.
- 10:59AM
- News
Nick Clegg lobbying register reassurances 'not enough'
Nick Clegg's pledge over a register of lobbyists has been met with cynicism by the industry.
- 10:45AM
- News
Ford uses 'Europe's Super Bowl' to push technology credentials
Ford is using what it claims is Europe's "Super Bowl" moment to kick off a new brand campaign to promote the range of technologies available with its vehicles.
- 10:45AM
- News
Global's Charlie Rees and Kevin Price win first Aerial
Global Radio creative duo, Charlie Rees and Kevin Price, has won the first Aerial award for radio creativity since the Aerials returned as a monthly competition, with an ad for Kent Fire & Rescue.
- 10:05AM
- News
Sage by Heston Blumenthal hires MBA
Sage by Heston Blumenthal, a new range of appliances from the celebrity chef, has appointed MBA to handle its UK advertising account.
- 08:02AM
- News
Comparethemarket reviews CRM account
Comparethemarket.com is holding a pitch for its CRM business, currently held by Havas EHS, in the second review of its creative roster this year.
- 08:02AM
- News
Govt seeks shop for Think! activity
The Department for Transport is looking for an advertising agency to continue its Think! road-safety campaign, ending a decades-long relationship with Leo Burnett, in the first major brief issued to the Government's new creative framework.
- 08:01AM
- News
Diageo launches Cîroc vodka pitch
Diageo is looking to expand its roster with a search for an advertising agency to handle its vodka brand Cîroc.
- 08:00AM
- News
Cigarette giant looks for ad agency
British American Tobacco is looking for an advertising agency to handle a campaign to support the launch of its Vype electronic cigarette next year.
- 08:00AM
- Promotional Feature
Connected Campaign of the Month: Fab.com
The fast-growing, design-led online retailer uses a range of Facebook solutions to acquire customers and boost sales.
- 08:00AM
- News
Don't outlaw kids' ads, industry tells Miliband
The advertising industry is to urge Labour to drop plans to include a Swedish-style ban on advertising to children in its manifesto at the 2015 General Election.
- 08:00AM
- News
Rolls-Royce kicks off global creative pitch
Rolls-Royce, the luxury car brand owned by BMW, is reviewing its global advertising business, currently held by Partners Andrews Aldridge.
- 08:00AM
- News
Now picks up Freesat advertising business
Freesat, the satellite TV service, has appointed Now to handle its ad account.
- 08:00AM
- News
M&S's agencies confident of future despite exit of Sharp
Marks & Spencer's agencies were confident this week that no agency review would take place imminently, despite the retirement of the brand's executive director of marketing, Steven Sharp.
- 08:00AM
- Features
- 08:00AM
- Features
- 08:00AM
- Opinion
Why 'ad agencies' could be on brink of extinction
This week, a CEO confided in me: "It's weird how both 'advertising' and 'PR' have become limited, old-fashioned and dirty words." And to this we could add "direct" and "billings" - all terms that have dominated the pages of this title for decades.
- 08:00AM
- League Tables
Media business rankings
24 May 2013: Goodstuff Communications, Mindshare and UM London have all landed new business.
- 08:00AM
- League Tables
Creative business rankings
24 May 2013: Changes in the middle of the table as Bartle Bogle Hegarty, WCRS, The Corner, McCann and Isobel all pick up an account each.
- 08:00AM
- Opinion
When it comes to pitches, agencies aren't asking for love - they want honesty
Peter Bogdanovich tells a story, recently cited in The New Yorker, about receiving a phone call from Cary Grant. The actor chastises his protégé for banging on about his relationship with Cybill Shepherd.
- 08:00AM
- Opinion
A view from the bottom
Every week, the O2 account team starts with a vow to steer clear of the VCCP biscuit cupboard in favour of the fruit bowl.
- 08:00AM
- Analysis
Radio chiefs sanguine about the great London switch-off
Digital may be doing well, but it's not all good news for radio - the capital is witnessing a decline in reach. By Alasdair Reid.
- 08:00AM
- News
EA scoops top spot in Social Brands 100
The Social Brands report, in association with Social Bakers, has benchmarked performance across Facebook, YouTube and Twitter.
- 08:00AM
- Opinion
A view from the top
I meet my colleague Dan Brooke at Horseferry Road at 9am and then cycle to Newhaven as part of our training for a charity ride to Paris next month.
- 08:00AM
- Analysis
The agency that became a film studio
Gravity Road fed on the imagination of ordinary consumers in its campaign for Bombay Sapphire, Mark Boyd explains.
- 08:00AM
- Analysis
Volkswagen changes gear under McLeod
VW's advertising has evolved as the brand has grown market share, its UK marketing chief tells John Tylee.
- 08:00AM
- News
Sousa plots launch of Mother office in Brazil
Mother has promoted the creative director Gustavo Sousa to partner and tasked him with planning the launch of an office in Brazil.
- 08:00AM
- News
JWT London hires Barber as head of broadcast
JWT London has hired Laurence Barber from Mother as its head of broadcast, replacing Anthony Falco.
- 08:00AM
- News
AMV lands government brief to increase electric car sales
Abbott Mead Vickers BBDO has won a pitch to create a campaign to boost sales of low-emission cars.
- 08:00AM
- Analysis
Things we like
Campaign's selection of media news and views of note in the week before 24 March 2013.
- 08:00AM
- Analysis
Will The Sun's subscription model succeed?
Are exclusive football clips and other perks enough to convince people to pay £2 a week for Sun+, Alasdair Reid asks.
- 08:00AM
- Opinion
A total eclipse of the media rationale?
Britain's Eurovision dreams have been dashed again. No great surprise that Bonnie Tyler's song came 19th out of 26. That won't have caused a total eclipse of the national heart.
- 08:00AM
- Analysis
Avery embracing spirit of collaboration at Havas
Arena's new chief executive is ready to work alongside, rather than against, its Havas Media Group stablemate, Maisie McCabe learns.
- 08:00AM
- Opinion
Shirking tax and pats on backs can stain any brand
As exercises in cynical media manipulation go, the announcement that Channel 4 had organised a long-term tie-up with Cancer Research UK seemed to be among the most brazen.
- 08:00AM
- Analysis
- 08:00AM
- Analysis
Inside... Dennis Publishing
Apart from boosting its digital portfolio, Dennis wants to push into new areas via the Enterprise division, Ian Westwood writes.
- 08:00AM
- Analysis
Are consultants a threat to agencies?
For agencies already operating in a super-supplied market, the arrival of Accenture's tanks on the advertising lawn doesn't look particularly welcome.
- 08:00AM
- Opinion
Some skills will always be needed, no matter how much the world changes
The first agency I worked in, there were no computers. And now there are planning directors who don't remember a working life without iPhones.
- 08:00AM
- Analysis
- 08:00AM
- Analysis
Great ideas don't require bravery
Ad agencies are holding themselves back by pandering to their clients' misguided fear of rocking the boat, when the biggest risk is their work not being noticed at all, Chris Hirst writes.
- 08:00AM
- Opinion
- 08:00AM
- Features
On the creative floor: BBH London
An office that looked like an investment bank just wouldn't do once the agency embarked on a way of working that was more open and vibrant, Nick Gill writes.
- 08:00AM
- Private View
- 09:14AM
- Features
Social Brands 100: how brands have become more adept at using social media
In 2012, brands became more adept at using social media and have achieved far greater levels of engagement, writes Gordon MacMillan.
- 08:01AM
- News
'Clumsy' media sting investigation explores lobbyist links to APPGs
The lobbying industry is coming under renewed scrutiny through an undercover investigation into supposed links between consultants and all-party parliamentary groups.
- 08:00AM
- Features
Simon Kelner's independent approach to PR
Straight-talking ex-national newspaper heavyweight Simon Kelner promises that his new agency will be 'free from PR bollocks', reports Alex Benady.
- 08:00AM
- Opinion
Nixon stuck the boot into PR's reputation
If you want to blame someone for the fairly dreadful reputation the PR profession has been saddled with, blame Richard Nixon.
- 08:00AM
- News
Citizen Relations adds senior creative and planning talent
Citizen Relations has strengthened its consumer offer with the creation of two senior roles.
- 08:00AM
- News
WeTransfer picks 77PR for UK comms task
WeTransfer, the file-sharing service, has hired 77PR as its first comms agency after a competitive pitch.
- 08:00AM
- News
CIPR and the PRCA to make co-operation plans
The CIPR and the PRCA are to meet next week to discuss further areas of co-operation after the announcement the bodies are to produce a film explaining the value of PR.
- 08:00AM
- News
Virgin Galactic in talks with PR agencies to promote spaceflights
Virgin Galactic, the company aiming to make holidays in space a reality, is understood to be in talks with UK PR shops.
- 12:00AM
- Features
Is Facebook really dead for young people?
BBC Radio's Rod McKenzie has proclaimed young people don't visit Facebook any more. Kate Magee asks six specialists whether they agree and where they think social media budgets are best spent.
- 12:01AM
- Works Article
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