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20 October 2014

  • 09:52PM
  • Blog
No days off for CDC in anti-Ebola comms crusade

No days off for CDC in anti-Ebola comms crusade

The CDC is using a range of methods to calm the fears of hospital workers and the public about Ebola.

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  • 09:38PM
  • News
Burson's Gallardo takes CEO job at Thinking Heads Americas

Burson's Gallardo takes CEO job at Thinking Heads Americas

Luis Gallardo, former chair of the EMEA brand marketing practice at Burson-Marsteller, moved to Miami to take on the newly created role of CEO at Thinking Heads Americas.

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  • 09:12PM
  • News in Brief

ABC News PR lead Schneider to exit after midterms

NEW YORK: Jeffrey Schneider, SVP of communications at ABC News, will step down from his role at the media company to launch his own PR agency later this year.

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  • 09:00PM
  • News in Brief

Wyoming Tourism picks Fahlgren Mortine as first PR AOR

CHEYENNE, WY: Wyoming's Office of Tourism has named Fahlgren Mortine as its first PR AOR.

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  • 05:20PM
  • News
Advertising veteran McNeel takes lead role at In/Pact after leaving Fleishman

Advertising veteran McNeel takes lead role at In/Pact after leaving Fleishman

John McNeel, an advertising industry veteran and former MD of strategic integration at FleishmanHillard, has joined cause marketing firm In/Pact as CEO.

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  • 04:00PM
  • News
AB InBev appoints Coke marketer Nick Robinson as UK marketing director

AB InBev appoints Coke marketer Nick Robinson as UK marketing director

AB InBev has appointed Coca-Cola marketer Nick Robinson to the role of marketing director for its UK and Ireland business.

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  • 03:53PM
  • News in Brief

Fleishman launches Sao Paulo office

FleishmanHillard has boosted its Brazilian operations via a partnership with holding company Grupo In Press.

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  • 03:52PM
  • News
PRWeek UK Awards 2014 Video: Winners take to the stage

PRWeek UK Awards 2014 Video: Winners take to the stage

Relive the excitement and glamour of the PRWeek Awards with a second video from the night, featuring the winners picking up their trophies and a little bit of dancefloor action.

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  • 03:36PM
  • Feature
Thunderclap allows users to amplify messages across social channels

Thunderclap allows users to amplify messages across social channels

Thunderclap is platform for amplifying messages on Twitter, Facebook, and Tumblr.

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  • 03:00PM
  • News
Altimeter Group, Capgemini Consulting team up

Altimeter Group, Capgemini Consulting team up

In a move designed to help companies take their research-based strategies up a notch, Altimeter Group and Capgemini Consulting have started a partnership.

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  • 02:54PM
  • News
Danepak appoints Isobel for brand relaunch

Danepak appoints Isobel for brand relaunch

Danepak, the Danish bacon brand, has appointed Isobel to handle its advertising business ahead of a planned relaunch.

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  • 02:30PM
  • News
Fans call for return of Oxo TV ads as tribute to late Lynda Bellingham

Fans call for return of Oxo TV ads as tribute to late Lynda Bellingham

Consumers have been sending tributes to the late actress Lynda Bellingham to ITV News and Oxo's Facebook page, with many requesting the return of the TV ads that made her famous.

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  • 12:42PM
  • News
Six things PR pros need to know on Monday, 10.20.2014

Six things PR pros need to know on Monday, 10.20.2014

CDC to distribute new Ebola-treatment standards; Microsoft to unveil smartwatch; Mayer to reveal latest Yahoo turnaround plan.

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  • 12:32PM
  • News
Argos releases second ad in its latest strategy

Argos releases second ad in its latest strategy

Argos is releasing the second ad in its "get set go Argos" campaign.

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  • 12:03PM
  • News
Philips launches juicer video campaign with Louis Smith

Philips launches juicer video campaign with Louis Smith

Philips is unveiling an online campaign starring the Olympic gymnast Louis Smith, aimed at encouraging people to ditch bottled juice in favour of making fresh juices at home.

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  • 12:00PM
  • News
Nestle brings back 'last Rolo' strapline in YouTube film series

Nestle brings back 'last Rolo' strapline in YouTube film series

Nestle has revived the classic Rolo strapline, 'Do you love anyone enough to give them your last Rolo?' for a series of online films, as the brand seeks to target a "whole new generation" of consumers.

1 comment

  • 12:00PM
  • News
Why brand purpose is everything

Why brand purpose is everything

Richard Neville, the founder of digital agency Animl, shares the learnings from his recent TED Talk at Unilever about why brands should take on social causes.

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  • 11:45AM
  • News
Ballantine's takes liberties with truth in film charting fake history of the brand

Ballantine's takes liberties with truth in film charting fake history of the brand

Ballantine's brand extension into pickled eggs is just one of several fibs told in a fake history of the whisky label, in a 120-second YouTube spot for the Pernod Ricard brand.

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  • 11:37AM
  • News
MBA lands Feelunique.com autumn/winter campaign

MBA lands Feelunique.com autumn/winter campaign

Feelunique.com, the online beauty retailer, has appointed MBA to create digital and direct marketing campaigns for the autumn/winter 2014 season.

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  • 11:30AM
  • News
ZenithOptimedia loses £200m O2 business to Havas Media without a pitch

ZenithOptimedia loses £200m O2 business to Havas Media without a pitch

Publicis Groupe's ZenithOptimedia's estimated £200 million European media business for O2, including the £50 million account in the UK, has been snatched away from them, following an intervention from Havas Media stakeholder and Vivendi chairman, Vincent Bolloré.

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  • 11:30AM
  • News
Facebook IQ study chimes with IPG Mediabrands report

Facebook IQ study chimes with IPG Mediabrands report

Hanna Chalmers, international research director at IPG Mediabrands' Initiative, finds parallels in the group's global study of 10,000 millennials in 19 markets and the Facebook IQ report, 'The Coming of Age on Screens'.

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  • 11:15AM
  • News
Lynda Bellingham's Oxo ads: a history of eighties and nineties Britain

Lynda Bellingham's Oxo ads: a history of eighties and nineties Britain

Following the death of Lynda Bellingham yesterday, Campaign takes a look at some of the best ads from the long-running Oxo campaign she starred in.

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  • 11:15AM
  • News
Sugar Puffs ditches name and brings back Honey Monster in rebrand

Sugar Puffs ditches name and brings back Honey Monster in rebrand

Sugar Puffs is rolling out a multimillion pound marketing campaign to support the relaunch of the brand, which has been renamed Honey Monster Puffs, in a bid to disassociate it from sugar and boost sales.

1 comment

  • 10:58AM
  • News
Karmarama wins Funding Circle account

Karmarama wins Funding Circle account

Funding Circle, the peer-to-peer lending company, has picked Karmarama to handle its creative account after a competitive pitch.

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  • 10:53AM
  • News
Bellingham's Oxo ads: a history of eighties and nineties Britain

Bellingham's Oxo ads: a history of eighties and nineties Britain

Lynda Bellingham has died, her agent has confirmed. The actress had been suffering from colon cancer after being diagnosed in July 2013.

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  • 10:41AM
  • News
Ars Technica to launch in UK

Ars Technica to launch in UK

Ars Technica, the US technology news site owned by Condé Nast, is to launch in the UK next spring.

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  • 10:01AM
  • News
Starbucks admits to

Starbucks admits to "rogue typos" in Welsh language store signage

Starbucks has issued a mea culpa after customers of its first branch to adopt Welsh as its first language complained it featured mistranslated phrases.

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  • 09:41AM
  • News

FTI client Virgin Money delays IPO plans amid market worries

Virgin Money has become the second FTI Consulting client within two weeks to delay or cancel its planned stockmarket flotation amid nervousness about the world economy.

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Doctor Who online game gets kids coding

Doctor Who online game gets kids coding

The BBC has created an online 'Doctor Who' game called 'The Doctor and the Dalek' to encourage children to get into coding.

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  • 09:31AM
  • News
Bob Wootton: 7 things I learned at the Wired conference

Bob Wootton: 7 things I learned at the Wired conference

Quantum technologies, biotech and hackers: ISBA's director of media and advertising, Bob Wootton, gives his key takeouts from last week's Wired conference.

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  • 09:16AM
  • News
Ikea syncs mobile content with TV ads for 'Wonderful Everyday' celebration of meal times

Ikea syncs mobile content with TV ads for 'Wonderful Everyday' celebration of meal times

Ikea has launched the latest instalment in its 'Wonderful Everyday' advertising campaign, which includes a deal with ITV that synchronises mobile content with TV ads.

1 comment

  • 08:30AM
  • News
How branding can help humanise our megacities

How branding can help humanise our megacities

As cities grow faster, bigger, wider, taller we are all being dwarfed. In 2011, there were 23 urban agglomerations that qualified as megacities, with populations exceeding 10m inhabitants. By 2025, there will likely be 37, writes Peter Knapp, global creative officer at Landor Associates.

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  • 08:25AM
  • Partner Content
Look before you leap

Look before you leap

Moving from permanent employment to interim work can be daunting, so do your homework, says head of interim management at VMA Group Lucinda Moores.

  • 08:14AM
  • News
Price comparison sites 'hiding' best deals from consumers, campaign group claims

Price comparison sites 'hiding' best deals from consumers, campaign group claims

Price comparison sites Comparethemarket, uSwitch, Confused.com, GoCompare and Moneysupermarket are hiding the best energy deals from consumers, according to consumer group The Big Deal.

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  • 08:11AM
  • Partner Content
Sponsor The Foxhunters Steeple Chase at Cheltenham Festival

Sponsor The Foxhunters Steeple Chase at Cheltenham Festival

Held annually, The Cheltenham Festival 2015 is the biggest race meeting of the National Hunt racing season and the destination for every owner, trainer and rider.

  • 08:08AM
  • News
Shell and BP in top three oil and gas companies for digital comms

Shell and BP in top three oil and gas companies for digital comms

The Italian oil and gas company ENI, as well as Shell and BP, have topped a list of more than 50 companies in the oil and gas sector for the quality of their online presence, new research has found.

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  • 08:00AM
  • News
The 7 truths driving real strategic thinking

The 7 truths driving real strategic thinking

Everyone seems to be doing strategy nowadays. If you want to make a small idea look bigger, you say it's a strategy. If you want your job to seem more important, you put strategy in your title. It starts to make you wonder what strategy really is, writes Craig Mawdsley, joint chief strategic officer, AMV BBDO.

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  • 07:00AM
  • News
How Instagram fuelled the rise of the super-premium drinks consumer

How Instagram fuelled the rise of the super-premium drinks consumer

Social media has created a generation of drinkers willing to spend to be seen in the very best light, says Joanna Davies, chief executive of agency network ZAK Media.

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