Noelle has been editor of Marketing Direct since February 2005, spearheading its relaunch later that year. Prior to this she edited Haymarket’s other DM monthly, Direct Response. A business studies graduate of Trinity College Dublin, Noelle got her start in publishing at Century Hutchinson (now Random House). From there she moved to the Market Research Society where she held a number of roles, latterly as deputy editor of the monthly magazine Research. Noelle has spoken at DM conferences and her freelance work includes articles on marketing, DM and market research published in the Financial Times, Campaign, Marketing magazine and the Sunday Tribune.
Latest articles from Noelle McElhatton
Green standard proposes strict rules for DM production (02-Jul-08)
MPs to 'name and shame' junk mailers (25-Jun-08)
Editorial: New ideas for DM's old hands (01-Jan-08)
Environment minister Joan Ruddock on how the Government views DM (01-Jan-08)
Lord Puttnam booked for Marketing Direct green conference (25-Oct-07)
Justin Basini - Credit cruncher with a cool head (02-Oct-07)
Marketing chief defends DM over consumer debt (26-Sep-07)
Industry 'skirting' green issues says Lib Dem Baker (10-Sep-07)
Marketing bodies unite to improve DM's image (04-Sep-07)
Adam Crozier - Diplomat with a ruthless streak (04-Sep-07)
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