Anne Cassidy

Work/Features Editor

Born
09/07/1975

Career history
Reporter with the Tyrone Courier, a regional newspaper in Northern Ireland, and before that freelanced as a news reporter in Belfast.

Favourite ad
I've a soft spot for the shape characters in the Bupa ads by WCRS.

Favourite book
The Fountainhead by Ayn Rand

Favourite album
George Best, The Wedding Present

Favourite TV programme
Twin Peaks

Most humbling experience
Confessing I'd never skied and didn't own a BlackBerry to a horrified agency exec.

The Lowdown
Anne was on the media beat when she first joined Campaign. Now she is work/features editor and also covers ad agency capers.

Latest articles from Anne Cassidy

Zurich calls £100m global ad review: 24 May 2012; Zurich, the insurance company, is conducting a global review of its estimated £100 million advertising account.

Tesco-owned Blinkbox appoints Karmarama to ad account: 23 May 2012; Tesco has appointed Karmarama to the advertising account for its video-on-demand service Blinkbox.

18 Feet & Rising lands £3m Cuprinol business: 17 May 2012; 18 Feet & Rising has landed the £3 million advertising account for the AkzoNobel woodcare brand Cuprinol.

Canada Tourism launches global ad review: 17 May 2012; The Canadian Tourism Commission has kicked off a review of its estimated £30 million international advertising arrangements.

Sky opens creative agency talks: 17 May 2012; BSkyB is looking for a creative agency to handle a major new advertising brief and is preparing to expand its creative agency roster.

RKCR/Y&R expands management team: 10 May 2012; Rainey Kelly Campbell Roalfe/Y&R has boosted its senior management team with hires including Kevin Sutherland, the technical partner at AnalogFolk, who takes on the new role of director of creative technology.

'Embarrassed' WPP supports war veterans after creating Falklands ad: 10 May 2012; WPP's Y&R network will make a contribution to war veterans' charities in an attempt to compensate for the controversial spot created by its Buenos Aires office that resulted in a diplomatic row between the UK and Argentina.

TBWA\Worldwide lands Adidas World Cup 2014 brief: 10 May 2012; Adidas has appointed TBWA\Worldwide to handle its global ad campaign for the 2014 Fifa World Cup.

Liam Gallagher's Pretty Green brand hires Holler: 03 May 2012; Liam Gallagher's fashion brand Pretty Green has hired the creative agency Holler to handle its advertising.

Boots kicks off pitch for digital business: 03 May 2012; Boots, the high-street retailer, is reviewing its digital advertising arrangements.

BMB wins pitch for notonthehighstreet.com: 26 April 2012; Notonthehighstreet.com, the online retailer, has hired Beattie McGuinness Bungay to handle its advertising work.

Npower kicks off £9 million creative and media review: 26 April 2012; Npower has called a review of its £9 million creative and media accounts.

Razorfish scoops Emirates social media business: 19 April 2012; The Emirates Group has appointed Razorfish to handle its global social media activity after a pitch.

Agencies line up for telecoms giants' new venture: 19 April 2012; Three of the UK's biggest mobile operators, O2, Vodafone and Everything Everywhere, are looking for an agency to handle the advertising to support the launch of a mobile payment joint venture.

RAC kicks off £7 million pitch: 19 April 2012; The RAC is reviewing its £7 million advertising account.

Anglia Furniture in hunt for ad agency: 12 April 2012; Anglia Co-operative Furniture, part of The Co-operative Group, is on the hunt for an agency to handle its UK advertising account.

Work Club unveils creative signings: 12 April 2012; Work Club has boosted its creative department with three senior appointments.

Warehouse begins advertising pitch: 12 April 2012; Warehouse, the women's fashion retailer, is on the hunt for an agency to handle its advertising account.

RKCR/Y&R merges Saint into main agency: 12 April 2012; Rainey Kelly Campbell Roalfe/Y&R has merged its digital shop Saint into its main agency.

Tesco reviews £110m advertising account: 11 April 2012; Tesco is reviewing its £110 million advertising account, which is currently held by The Red Brick Road.