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Ian Darby

Deputy Editor

Contact Ian

Career history
Worked at Marketing Direct, PR Week, Marketing and COI before joining Campaign in 2000.

Favourite ad
Carlsberg "holiday"

Favourite Book
Farewell, My Lovely by Raymond Chandler

Favourite Album

Technique, New Order

Favourite TV Programme
Pie in the Sky

Most Humbling experience

Obtaining an autograph from fearsome 6’ 8" West Indies fast bowler Joel Garner while I was dressed in a Muppet Show t-shirt

The Lowdown
Ian likes to drink ale in Nottingham’s The Stratford Haven pub on match days and The Old Sergeant in Wandsworth on week nights.

Latest articles from Ian Darby

Sage by Heston Blumenthal hires MBA
23 May 2013
Sage by Heston Blumenthal, a new range of appliances from the celebrity chef, has appointed MBA to handle its UK advertising account.
Now picks up Freesat advertising business
23 May 2013
Freesat, the satellite TV service, has appointed Now to handle its ad account.
When it comes to pitches, agencies aren't asking for love - they want honesty
23 May 2013
Peter Bogdanovich tells a story, recently cited in The New Yorker, about receiving a phone call from Cary Grant. The actor chastises his protégé for banging on about his relationship with Cybill Shepherd.
DigitasLBi and Razorfish appoint international leaders
22 May 2013
DigitasLBi and Razorfish, the Publicis-owned digital networks, have appointed international leaders.
Just Eat rival calls European ad pitch
22 May 2013
Delivery Hero, the company that owns a network of food delivery websites, is looking for an ad agency to work on its brands in Europe.
Creatives can still win war with number-crunchers
16 May 2013
National Express hires Isobel for summer campaign
10 May 2013
National Express has appointed Isobel to handle a summer advertising campaign, after a four-way pitch handled by AAR.
Foreign exchange Fairfx.com selects MBA and PHD
10 May 2013
Fairfx.com, the online foreign exchange service, has appointed MBA and PHD to handle its creative and media accounts as it seeks to compete with rivals like Travelex.
Slendertone talks to creative shops
09 May 2013
Slendertone, the muscle-toning brand, is talking to ad agencies about an international brief.
Famous storytellers to speak at SapientNitro event
08 May 2013
SapientNitro has secured presenters including director James Cameron, designer Vivienne Westwood and chef Heston Blumenthal for its third annual Ideas Exchange event.
Bombay Sapphire launches online film contest
03 May 2013
Bombay Sapphire has launched its second Imagination film competition by signing the actor Adrien Brody as a judge for the contest.
Sony takes first steps in ad overhaul
02 May 2013
Sony is shaking up its global agency relationships, with reviews of the mobile and electronics media accounts coinciding with the appointment of Adam & Eve/DDB to handle global advertising for Sony Mobile.
ASA expresses concern over increase in 'misleading' ads
02 May 2013
Gocompare.com headed the Advertising Standards Authority's list of shame of the most-complained-about ads in 2012, with two spots chalking up close to 2,000 protests. However, the body rejected claims that the ads were offensive or harmful.
Saatchi & Saatchi captures Richmond business
02 May 2013
Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts for its Richmond brand.
A warning for those plotting a digital shopping spree
02 May 2013
LBi London's office was transformed last week into a mini conference suite populated by sharp-elbowed suits. Publicis Groupe was showing off its recent acquisition of Shoreditch geek chic by using its Brick Lane basement as a venue for an investor day.
Sainsbury's calls digital advertising review
01 May 2013
Sainsbury's has kicked-off a review of its digital advertising account as it looks to build a roster of agencies.
ZenithOptimedia forecasts global ad spend to rise 3.9% in 2013
29 April 2013
Global advertising spend will rise by 3.9 per cent to reach $518 billion during 2013, according to the latest forecast by ZenithOptimedia.
Havas Media acquires insight agency SCB Partners
29 April 2013
Havas Media Group has acquired the marketing insight consultancy SCB Partners.
Danone calls £200m media review
25 April 2013
Danone has launched a review of its estimated £200 million global media planning and buying account.
Maurice Levy starts his "last dance" at Publicis
23 April 2013
Publicis chief executive Maurice Levy, speaking to Campaign at Tuesday's Publicis Groupe Investor Day, answers questions on acquisitions, Interpublic and discusses "being a good soldier" as he contemplates stepping down.

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