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Maisie McCabe

Senior Reporter

Maisie has been with Brand Republic Group since August 2008 and covers TV, radio, outdoor, cinema and regional media.
Maisie on Twitter: @MaisieMcCabe 

Relevant experience: Work experience placements at The Guardian, The Independent on Sunday, Third Sector, Dazed and Confused, Olive and The Stool Pigeon in addition to freelancing for Time Out, and Dazed Digital. Maisie completed her postgraduate journalism diploma at City University in summer 2008.

Favourite ad: The Flat Eric ad for Levi’s Sta-Prest

Favourite track: It’s between Sister Nancy ‘Bam Bam’ and New Order ‘True Faith’.

One thing not a lot of people know about me: I’m a pretty open book…

If I wasn’t slaving away at Haymarket I’d be...? Researching seventeenth century political thought.

Latest articles from Maisie McCabe

Yorkshire Tea celebrates Yorkshire Day with Mel B cake
01 August 2014
Yorkshire Tea has celebrated Yorkshire Day today by re-creating the head of Mel B, the former Spice Girl, in cake.
P&O Ferries hands European accounts to Starcom and MRM Meteorite
01 August 2014
P&O Ferries has awarded its European media planning and buying, and creative accounts to Starcom and MRM Meteorite respectively, following competitive pitches.
ITV buoyant after surge in profits
31 July 2014
ITV has said that it expects to outperform the market across the year as a whole, despite its total share of viewing declining by 5 per cent in the first half of the year.
ITV pre-tax profits soar 40% to £250m
30 July 2014
ITV's pre-tax profit was £250 million in the first six months of 2014, a whopping increase of 40 per cent.
Viacom's acquisition of C5 is delayed until September
24 July 2014
Viacom's purchase of Channel 5 from Northern & Shell is now unlikely to happen until at least September.
Goodman steps up to MD at Lida
24 July 2014
Lida, the M&C Saatchi digital and direct agency, has promoted its managing partner Jonathan Goodman to managing director, replacing Victoria Fox.
Publicis Groupe UK revenue hit by retail and Blackberry
22 July 2014
Publicis Groupe has reported its UK revenue declined by almost 2 per cent in Q2 2014, following reductions in the retail sector and the impact of the decline of the phone manufacturer Blackberry.
Sky Europe deal expected before summer gets underway
21 July 2014
BSkyB's proposal to takeover Sky Italia and Sky Deutschland could be finalised by the end of the month, according to analysts.
Sponsors congratulate Rory McIlroy on Open triumph
21 July 2014
Nike, Omega and Bose were among the brands to congratulate Rory McIlroy, the Northern Irish golfer, on winning the Open yesterday afternoon.
Liberty Global buys Sky's ITV stake for £481m
17 July 2014
Liberty Global, the owner of Virgin Media, has bought BSkyB's 6.4 per cent in ITV for £481 million.
Skoda inks deal to sponsor ITV mystery dramas
17 July 2014
Skoda UK has signed a multimillion-pound two-year deal to sponsor ITV's mystery drama package of programmes, including the second series of Broadchurch.
Mercedes and Samsung get Kiefer Sutherland-treatment for 24 ad break
16 July 2014
Procter & Gamble, Mercedes and Samsung are among the brands taking part in a special '24'-themed ad break timed to coincide with the final episode of the latest series this evening.
Tom Hiddleston Jaguar ad banned for encouraging irresponsible driving
16 July 2014
The ad watchdog has banned a Jaguar Land Rover ad starring the actor Tom Hiddleston, who played Loki in the 'Thor' films, for encouraging drivers to behave irresponsibility.
EC suggests restrictions on online gambling advertising
15 July 2014
The European Commission has recommended a series of measures to protect consumers from online gambling services, including ensuring that their advertising is more socially responsible.
Bauer Radio and UTV Media bid to operate new digital multiplex
15 July 2014
Bauer Radio and UTV Media have formed a partnership with the transmission company Arqiva to bid for the second national DAB multiplex.
TfL targets road rage with emotive campaign
14 July 2014
Transport for London has unveiled a major behavioural change campaign to try and get people in the capital to be more considerate of each other when they are on the roads.
Standard's Andrew Mullins moves to Informa
10 July 2014
Andrew Mullins, the managing director of the London Evening Standard and Independent Print Limited, is moving to be a divisional chief executive at Informa, the events and publishing company.
Eurostar in talks with shops for ad account
10 July 2014
Eurostar is speaking with agencies about potentially expanding its European advertising roster beyond Abbott Mead Vickers BBDO.
Dentsu Aegis Network shops back Vizeum's Camelot win
10 July 2014
Vizeum will draw on other agencies and divisions in Dentsu Aegis Network to service the Camelot media account.
TMW hires OgilvyOne's Udale to head planning department
10 July 2014
TMW, the digital and direct agency, has hired OgilvyOne's planning partner, Bob Udale, as its head of planning.

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