Maisie McCabe

Senior Reporter

Maisie has been with Brand Republic Group since August 2008 and covers TV, radio, outdoor, cinema and regional media.

Relevant experience: Work experience placements at The Guardian, The Independent on Sunday, Third Sector, Dazed and Confused, Olive and The Stool Pigeon in addition to freelancing for Time Out, NewStatesman.com and Dazed Digital. Maisie completed her postgraduate journalism diploma at City University in summer 2008.

Favourite ad: The Flat Eric ad for Levi’s Sta-Prest

Favourite track: It’s between Sister Nancy ‘Bam Bam’ and New Order ‘True Faith’.

One thing not a lot of people know about me: I’m a pretty open book…

If I wasn’t slaving away at Haymarket I’d be...? Researching seventeenth century political thought.

Latest articles from Maisie McCabe

Champions League final peaks at 10.6 million on ITV1: 21 May 2012; ITV1's coverage of Chelsea's victory in a penalty shootout against Bayern Munich in the Champions League final peaked at 10.6 million viewers on Saturday night.

'Britain's Got Talent' final draws double the audience of 'The Voice': 14 May 2012; Ashleigh Butler and her dog Pudsey's victory in the 'Britain's Got Talent' final on ITV1 on Saturday night helped the show to a peak audience of 13.8 million viewers, more than twice the peak of 'The Voice' on BBC One.

Britain's Got Talent extends lead over The Voice: 08 May 2012; ITV's 'Britain's Got Talent' has extended its lead in the ratings war against BBC's 'The Voice', after attracting the biggest audience for the second week running at the weekend.

Britain's Got Talent outperforms The Voice: 30 April 2012; ITV's 'Britain's Got Talent' out sang the BBC's 'The Voice' on Saturday night in what is shaping up to be one of the most hotly contested battles on television.

The Voice drowns out Britain's Got Talent: 23 April 2012; BBC's 'The Voice' had a peak audience of 11.6 million viewers and an average audience of 9.9 million viewers on Saturday night (21 April), beating ITV's 'Britain's Got Talent' on both counts for the first time.

The Voice outsings Britain's Got Talent: 16 April 2012; BBC talent show 'The Voice' had a bigger average audience than ITV and Simon Cowell's 'Britain's Got Talent' for the second week running on Saturday, although 'Britain's Got Talent' had a larger peak audience.

The Voice reels in Britain's Got Talent: 10 April 2012; BBC One's 'The Voice' had an average audience of 9.54 million viewers on Saturday night, beating ITV's 'Britain's Got Talent' by 400,000 viewers, although the latter's peak audience was higher.

Britain's Got Talent peaks at 12 million: 02 April 2012; 'Britain's Got Talent' had a peak audience of 12 million on ITV1 on Saturday, beating BBC One's 'The Voice', which fought back to outshine its rival at 8pm when the two shows went head-to-head for 15 minutes.

Simon Cowell helps Britain's Got Talent fend off The Voice with 11.5m viewers: 26 March 2012; 'Britain's Got Talent' returned with a peak audience of 11.5 million people on Saturday night, beating both the first episode of BBC talent show 'The Voice', and last year's launch audience, according to unofficial overnight figures.

Trading Places: this week's people moves: 17 February 2012; Former Y&R boss Hamish McLennan joins News Corporation, Helen Normoyle swaps the BBC for DFS and 16 Farm staff jump ship to Inferno in Brand Republic's round-up of this week's people moves in advertising, marketing and media.

Dancing on Ice slides to lowest ever audience: 13 February 2012; 'Dancing on Ice', ITV1's celebrity ice skating competition, had the smallest audience in its seven year history last night.

Celebrity Big Brother peaks at 3.8 million: 30 January 2012; Denise Welch's victory in the 'Celebrity Big Brother' final recorded a peak audience of 3.8 million viewers on Friday night, concluding a successful run for the show on Channel 5.