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James Swift

deputy features editor

deputy features editor, Campaign

Latest articles from James Swift

McDonald's marks 40 years with charity ad
25 July 2014
McDonald's UK is tonight launching the first ad in its 'Here's to What Matters' campaign, focusing on its charity work.
McCann picked to resurrect Homepride's Fred
24 July 2014
Premier Foods has picked McCann London to bring the Homepride brand mascot, Fred, back to TV advertising.
Southern Comfort kicks off direct pitch
24 July 2014
Southern Comfort is looking for a creative agency to handle its below-the-line and experiential advertising in the UK.
Lund gets brief to unite McCann UK
24 July 2014
Mark Lund will be tasked with turning McCann Worldgroup's UK agencies into a seamless offering when he joins as its chief executive in October.
Historic Royal Palaces seeks creative agency
24 July 2014
Historic Royal Palaces, the charity that manages attractions including the Tower of London, Kensington Palace and Kew Palace, has called a review of its ad account.
Jobs at Red Bee under threat as BBC production deal ends
24 July 2014
Red Bee Media could be forced to cull some of the 70-plus people working on its BBC account after the corporation announced it was ending the exclusive production deal at the end of next year.
Plyhm appointed ECD at Razorfish London
24 July 2014
Razorfish London has promoted Anders Plyhm to the role of interim executive creative director, replacing Sean Chambers.
Commonwealth Games ad round up
23 July 2014
As the Glasgow 2014 Commonwealth Games kick off Campaign looks at some of the advertising that has aired in its run-up.
Captain Morgan Facebook ad banned for suggesting alcohol conquers boredom
23 July 2014
Captain Morgan, the Diageo rum brand, has been forced to pull a Facebook ad after the Advertising Standards Authority ruled that it implied alcohol conquered boredom.
Suzuki rolls out Swift TV campaign
22 July 2014
Suzuki is releasing a brand campaign for its Swift range of cars including a TV spot that breaks on Monday.
BBC to end exclusive Red Bee Media production deal
21 July 2014
The BBC will end its exclusive production deal with Red Bee Media in December 2015, bringing some tasks in-house and opening the rest to the market.
Crusha cats return in 'hells angels' campaign
21 July 2014
Crusha has continued its mix of cats and off-the-wall humour in its new TV and cinema campaign, despite changing creative agencies.
IPG reports 'solid' second quarter with 14% pre-tax profit boost
18 July 2014
Interpublic Group's income before income taxes was $168.6 million in the second quarter of 2014, up 14.0 per cent year on year.
Art Everywhere returns for second run
18 July 2014
Art Everywhere, the campaign that fills outdoor advertising sites with famous artwork, returns on Monday for a six-week run.
CHI hires Alex Best from Wieden & Kennedy
17 July 2014
CHI & Partners has hired Alex Best, a group account director at Wieden & Kennedy London, as an account handling partner.
Aer Lingus launches European ad contest
17 July 2014
Aer Lingus, Ireland's biggest airline after Ryanair, is speaking with advertising agencies about its European business.
NBCUniversal's Syfy on hunt for agency
17 July 2014
Syfy, the digital and satellite channel owned by NBCUniversal, is seeking an agency to create a brand campaign.
W&K London raids Mother for Lion-winning creative team
17 July 2014
Wieden & Kennedy London has hired Danielle Noël and Thom Whitaker, the Mother duo behind the gold Lion-winning "playin' with my friends" work for Ikea, as a senior creative team.
David Miliband-fronted aid organisation in hunt for creative shop
17 July 2014
The International Rescue Committee, the humanitarian aid organisation whose chief executive is David Miliband, is looking to appoint a creative agency.
O2 dog turns hip hop for Big Bundles
16 July 2014
O2 has launched the latest spot in its "be more dog" campaign, featuring the cat living like a hip hop star.

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