News
110-year-old Christmas pudding brand Matthew Walker makes TV debut
by Amy Golding, marketingmagazine.co.uk 20-Nov-09, 14:20
LONDON - Matthew Walker, which claims to be the world's oldest Christmas pudding maker, is launching its first TV campaign to promote its signature Christmas pudding, 'The Pudding'.
Heavy fines and new powers for Secretary of State confirmed in Digital Economy Bill
by Jennifer Whitehead, Brand Republic, 20-Nov-09, 14:30
LONDON - The government is to update copyright laws in a bid to provide greater protection for the creative industries as part of the Digital Economy Bill published today.
Google confirms Chrome operating system to launch late next year
by Jennifer Whitehead, Brand Republic, 20-Nov-09, 14:30
LONDON - Google has released the open source code for its operating system Google Chrome OS, paving the way for third parties to contribute to its development.
Film industry runs joint Blu-ray campaign
by Sarah Johnson, marketingmagazine.co.uk , 20-Nov-09, 14:00
LONDON - The British Video Association (BVA) is launching a TV ad campaign in partnership with a number of film companies in the run-up to Christmas.
GCHQ launches recruitment campaign on Xbox Live
by Sara Kimberley, mediaweek.co.uk , 20-Nov-09, 13:30
LONDON - The Government Communications Headquarters is launching a recruitment ad campaign today (20 November) on the Xbox Live.
RSA to manage Cosmo, Men's Health and Esquire reader lists
by Noelle McElhatton, marketingdirectmag.co.uk, 20-Nov-09, 13:14
LONDON - The National Magazine Company has appointed RSA Direct to manage its postal database, which includes readers of titles such as Cosmopolitan and Esquire.
Obama record on data protection is mixed, EU data tsar believes
by Noelle McElhatton, marketingdirectmag.co.uk, 20-Nov-09, 12:34
LONDON - A leading EU data protection official has given US President Barack Obama's administration a mixed review for its record on protecting data privacy.
O2 announces review of digital account
by Staff, campaignlive.co.uk , 20-Nov-09, 12:15
LONDON - O2 today announced a review of its UK digital ad account, currently held by Agency Republic.
O2 launches marketing plans for Giffgaff network
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:24
LONDON - Giffgaff, O2's new online SIM-only mobile network, is promoting its launch with a quirky online marketing campaign.
Marks & Spencer drives online shopping with 1p offer
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:05
LONDON - Marks & Spencer is driving online shopping in the run up to Christmas with a 1p standard delivery offer.
O2 reviews £10m digital marketing account
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:01
LONDON - O2 is reviewing its digital marketing account, currently held by Agency Republic.
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