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LINGERIE ONLINE SUPPORT: Serena Rees explains how Agent Provocateur has found success on the internet. Amanda Nottage takes a look at the lingerie retailer and its rivals online

Scantily clad women have always been a popular choice on the web, but users looking for such images were often more interested in the flesh than the lacy underwear. Yet while other e-tailers find life tough online, the lingerie sector has had some notable successes.

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