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EDITORIAL: BT's competitors can challenge on brand and pricing
Who would have thought that boring old fixed-line telecoms would turn out to be so interesting? And not just to those of us whose business it is to be following such things. If the conversation going on at an adjacent table to mine in a Stoke Newington curry house last week was anything to go by, the recent publicity surrounding Carphone Warehouse luring ex-BT spokeswoman Maureen Lipman to promote its talktalk fixed-line package has got the public doing just that.
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