Additional Information


Content

Consumer body rails at marketing to kids at school

The Consumers' Association (CA) has demanded a meeting with the Incorporated Society of British Advertisers (ISBA) and the Department for Education and Skills to review the guidelines for commercial practices in schools. The call comes in the wake of the criticism of Cadbury's 'Get Active!' scheme.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access


Additional Information

Latest jobs Jobs web feed



 


 

 

 


Back to top ^