Sony and McDonald's link up for music download deal

Staff,, brandrepublic.com, 02 June 2004, 08:00AM

NEW YORK - Sony and McDonald's are targeting teenagers as part of a new promotional deal that will see the two offer music downloads to people from Sony's Connect digital music service.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Latest jobs Jobs web feed

Marketing Manager - 12 months Jarlett de Grouchy £60000 per annum + 10k car allowance, Surrey
Senior Search Manager Norton Leigh Up to 35k + excellent benefits, Central London
EXPERIENTIAL agency account handlers - All levels - £20K-£70K Judi Patton £20K-£70K, London - all areas
Communications Planning Manager (Social Change) Oxygen Recruitment Solutions Ltd Circa £35,000 + benefits, Central London
Email Marketing Consultant PFJ £40000 - £45000 per annum + bonus plus benefits, London
Business Development Manager - Tenders Adam Recruitment £50000 - £60000 per annum, City of London