Additional Information


Content

Google gets US clearance on AdWords trademark trigger

LONDON – A US federal court has ruled that Google can continue selling advertising linked to user searches for trademarked words after insurance firm Geico lost its legal battle to halt the search giant doing so.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access


Additional Information



 


 

 

 


Back to top ^