DMA Forum: The facts on ... new FSA rules

Direct Response, 01 February 2005, 10:05AM

Financial services direct marketing has just got harder, thanks to the latest rules from the Financial Services Authority (FSA). The rules apply to the selling of insurance and mortgage products - areas that have only recently fallen under the FSA's remit, having previously been regulated by various bodies including the General Insurance Standards Council and the Council of Mortgage Lenders.

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