Holland & Barrett's ad pulled over association with diet programme

by Julia Pearlman, brandrepublic.com, 30 March 2005, 08:30AM

LONDON - Holland & Barrett has been ordered not to run its latest ad again when a rival complained it was misleading after the health food store used the strapline 'You are what you eat' during a break for the Channel 4 show of the same name.

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