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Branding News: Design choice - Brahma
Brazilian beer brand Brahma certainly looks very sexy (although I have no idea what it tastes like yet), but it does leave me wondering where the inspiration for its ergonomic bottle came from. Is it the waves hitting Copacabana beach, or the curves of the bodies beautiful parading up and down it, or even the moves of the next wannabe Ronaldo scoring during an effortless game of beach football? Whatever it is, it certainly works - this is (hopefully) the next big thing for the cool to be seen with.
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