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Raymond Snoddy on media: Veni, midi, vici. Guardian is out to win

All eyes in the media next week will be turning toward The Guardian - and you haven't always been able to say that in recent years. All the paper's rivals have been watching like hawks and sharpening their talons in case its imminent Berliner format enjoys the benefit of the new and starts to claw back sales from The Times and The Independent.

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