Additional Information


Content

Marshall hails Touchpoints as potential media currency in BrandRepublic.tv interview

LONDON - Jim Marshall, chairman of Starcom UK, says the IPA's cross-media Touchpoints initiative is so important and far reaching that it has the ability to become a media currency, in an exclusive interview on BrandRepublic.tv.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access


Additional Information

Latest jobs Jobs web feed



 


 

 

 


Back to top ^