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Digital brief: Walkers Snack Foods named fastest-growing website
Walkers Snack Foods has been named as the fastest-growing website in the UK over the past year by Nielsen Online. According to Nielsen, the increase is due in part to its Brit Trips discounted UK holiday promotions. Unique users of the site rose from 17,000 in June 2007 to 444,000 in June this year.
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