Aer Lingus recruits 999 nudes for fare publicity stunt

Staff, brandrepublic.com, 16 March 2009, 02:45PM

LONDON - Aer Lingus had 999 people strip down to shamrock underwear in central London yesterday for a publicity stunt promoting £9.99 fares with no hidden extras from Gatwick to eight new European destinations ahead of St Patrick's day tomorrow.

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