ITV1 reports bumper ratings as X Factor draws 11.8m viewers

Jacquie Bowser, brandrepublic.com, 07 September 2009, 11:30AM

LONDON - The combination of England international football and 'The X Factor' helped ITV1 dominate Saturday evening's television viewing, as the third 'X Factor' live audition show pulled in an average 11.8m viewers, according to unofficial overnight figures.

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