Additional Information


Content

Internet outstrips TV but total ad spend plummets 17%

LONDON - Internet ad spend has overtaken TV for the first time but total UK spend fell by £1.5bn in the first half of 2009, compared with the same period last year, according to figures released by the IAB today.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access


Additional Information

Latest jobs Jobs web feed



 


 

 

 


Back to top ^