Marston's in £10,000 Twenty20 cricket giveaway

by Julia Buchanan, Promotions & Incentives 10-Jun-08, 14:30

LONDON - Marston's Smooth beer is set to launch a £10,000 giveaway as part of its sponsorship of cricket's Twenty20 Cup.

The promotion, created by agency HRG, will run at Twenty20 ties held at participating county grounds throughout June. Visitors who buy a pint of Marston's Smooth at the ground will be able to enter a prize draw.

If a batsman hits the ball into one of three Marston’s bins placed outside the boundary line, a winner will be chosen to receive the £10,000. The beer brand recently launched its ‘Summer of Cricket’ promotion, offering customers the chance to collect cricket gear.