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Branding guru Wally Olins dies aged 83
Branding guru Wally Olins dies aged 83
by Ben Bold
16 April 2014, 08:14AM
Wally Olins, the business legend credited with inventing the concept of brand identity, has died aged 83 after a short illness.
Tesco hit by further sales decline as it turns to digital Clubcard and social network
Tesco hit by further sales decline as it turns to digital Clubcard and social network
by
16 April 2014, 09:36AM
Tesco has reported that like-for-like sales in the UK have dropped 1.3% as it is squeezed by discounters Aldi and Lidl, but is seeking to turn around its fortunes by adding value for customers with a digital Clubcard and its own social network.
P&O Cruises hands Founded creative account after four-way pitch
P&O Cruises hands Founded creative account after four-way pitch
by Mark Banham
16 April 2014, 08:00AM
P&O Cruises has appointed Founded to its creative account following a four-way competitive pitch process.

Visit Brand Republic for more breaking news, including Claudine Collins and Bruce Daisley to lead Media Week Awards 2014 , and  JWT resurrects J.Walter Thompson name.


Also in the news
O2 head of brand Shadi Halliwell departs after 23 years at company in restructure
by Matthew Chapman, 16 April 2014, 09:52AM
Duracell short film captures epic Transatlantic voyage
by Ben Bold, 16 April 2014, 08:00AM
Coke enters squash market with Oasis Mighty Drops
by Ben Bold, 15 April 2014, 11:45AM

From the blogs

The Wall blog

Having a bad day? Evian's Amazing Baby is here to help
Susan Billinge
16 April 2014, 2:39PM
Thou shall tweet: What the Pope can teach you about Twitter
Javier BurĂ³n
16 April 2014, 9:00AM
What's app-ening in emerging markets?
Vasileios Tziokas
16 April 2014, 7:30AM
New trends in natural and organic FMCG.
Chris Arnold
16 April 2014, 1:22AM


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