Adnams to target gastropubs
by Julia Buchanan, Promotions & Incentives 02-May-08, 10:20
LONDON - Adnams' premium beer brand, Spindrift, is set to launch experiential activity across gastropubs to drive sales.
More like this
- Branding news: Adnams in redesign to broaden appeal
- Direct News: Adnams activity to focus on CRM
- Kettle Chips in Adnams tie for beer-flavoured crisps
- Adnams in redesign to broaden appeal beyond specialists
- NEW PRODUCT DEVELOPMENT: Key to tapping into a premium market - Brands aiming to stretch into a premium sector must appeal to consumers on a luxury level
- Intelligence Awards 2004: FMCG - The Royal Mail Award
- Cobra to target drinkers in bars
- Kettle Chips calls advertising review
- Kettle Chips calls advertising review
Tags
Jobs
- Web Editors
- £excellent rates
- Client Services Director - Moscow
- £80K + benefits
- Store Communications Manager – Europe
- £Competitive
- Account Director - PR
- GOOD BENEFITS

