Asahi launches robotic barman in experiential push
by James Quilter, Promotions & Incentives 02-Jul-08, 09:57
LONDON - Lager brand Asahi has created a robotic barman to tour Selfridges stores and serve beer to customers as part of its latest experiential campaign.
More like this
- The Brand Council case studies: Asahi
- I'm with the b(r)and
- PROFILE: Miss Selfridge - NICOLA LLOYD, SENIOR MARKETING MANAGER, SELFRIDGES
- INTERNATIONAL: Harp Lager aims to end years of feminisation with new ads
- INTERNATIONAL: Harp Lager aims to end years of feminisation with new ads
- McCann Windsor to repitch for the Asahi UK creative account
- Branding: Early blitz from Asahi as Kirin eyes Thailand
- Image overhaul to boost Tangs' global ambitions
- Cover Story: Interbrew gets set for giveaways
- Helpline
Tags
Jobs
- Web Editors
- £excellent rates
- Client Services Director - Moscow
- £80K + benefits
- Store Communications Manager – Europe
- £Competitive
- Account Director - PR
- GOOD BENEFITS
