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The World's Leading Indpendent Agencies 2014: 180

As consumer expectations grow rapidly in China, advertising needs to change to keep pace and ensure it remains relevant and interesting.

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Careers: Leadership - A route to the boardroom

Senior communicators now need the knowledge and ability to take on a more central corporate role.

 

Digital dilemmas: Social customer service

In the first of a new series, our digital expert explains the best way to manage social customer service.

 

The World's Leading Indpendent Agencies 2014: The Corner

The importance of a working culture that fosters free thinking and innovation, and why breakfast is the most important meal of the day.

 

The World's Leading Indpendent Agencies 2014: King James Group

Stop falling into the ego trap and tell clients the truth, not what they want to hear - then you will be able to say that your agency is different

 

The World's Leading Indpendent Agencies 2014: Stendahls

We are seeing a new age of enlightened creativity and a holistic approach to brand communication. It's all about people, people, people.

 

The World's Leading Indpendent Agencies 2014: The Hallway

We have the opportunity to engage consumers like never before - by telling powerful stories and using them in powerful ways.

 

The World's Leading Indpendent Agencies 2014: Mori Inc

Do not make another shit for shit - or, how waste can be turned into treasure by thinking beyond the traditional product commercial

 

The World's Leading Indpendent Agencies 2014: Peralta Sao Paulo

How do you keep having sex decades after the honeymoon? Here are the secrets to achieving a long-lasting client/agency relationship.

 

The World's Leading Indpendent Agencies 2014: The Jupiter Drawing Room

How we helped to create a corporate identity for Virgin, an inspirational company that has always inherently challenged the 'rules'.

 

The World's Leading Indpendent Agencies 2014: The Secret Little Agency

New eras and consumer trends demand big changes to agency business models, technologies and talent - or you risk being left behind.

 
 

The World's Leading Indpendent Agencies 2014: BSUR

'Concept brands' based on inspiring values, helped by agencies with broad-ranging creative skills, will usurp heavy-handed 'product brands'.

 

The World's Leading Indpendent Agencies 2014: Bruketa & Zinic OM

Efficient and effective advertising that resonates with consumers requires a back-to-basics approach that emphasises simple gut feelings.

 

The World's Leading Indpendent Agencies 2014: Atomic London

ln order to create effective ideas for clients that will genuinely change consumers' behaviour, you have to start right from scratch.

 

The World's Leading Indpendent Agencies 2014: Hasan & Partners

We are currently working in a golden age of marketing creativity - an unprecedented opportunity for us to achieve great things for our clients.

 

The World's Leading Indpendent Agencies 2014: Goodstein

Let's throw out the old, bloated methods of reaching consumers and instead dream up a damn good story that they will want to share

 

The World's Leading Indpendent Agencies 2014: The Hirschen Group

Next-generation campaigning according to the Hirschen Group. Or how to make and deliver clever, integrated and off-beat conversations

 

The World's Leading Indpendent Agencies 2014: Enter the creative entrepreneurs

Who understands what it takes to build modern businesses better than the people who have already done it with distinction themselves?

 

The World's Leading Independent Agencies 2014: MBA

Welcome to the new era of marketing convergence as digital and direct interconnect to produce truly effective brand communications.

 

Private Hear: April 2014

Featuring work from the British Pregnancy Advisory Service, Churchill, Home Office, Scoffable.com, BBC Sport and TomTom.

 

Connected Brand of the Month: Three

The mobile operator turned to Facebook to maximise engagement when it launched a new branding campaign.

 
 

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