Additional Information


Content

Emphasis on comms undermines industry's moral purpose says Harold Burson

Harold Burson, founder of Burson-Marsteller has warned that the public relations industry is in danger of losing its moral purpose because it focuses too much on communication rather than corporate behaviour.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Don't have an account?

Subscribe now for full access to Brand Republic Group sites. (Brand Republic, Campaign, Marketing, Media Week)

Create an account now

Or

Regsiter for Limited Access


Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

READING SETS YOU FREE External website

by Dave Trott, 30/09/2014

 

Waste makes taste External website

by Greg Taylor, 29/09/2014

 

NFC: No more excuses External website

by Craig Barber, 29/09/2014

 

Back to top ^