Latest Research

Businesses look to mobile solutions for their sales forces

By Frost & Sullivan / Brand Republic
03-Mar-08

LONDON – New analysis from Frost & Sullivan on European Mobile Sales Force Automation (SFA) Markets, finds that the market generated €255.5 million in 2007 and estimates this to reach €869.5 million in 2013.

Informa predicts mobile social networking revenues to hit US$52bn by 2012

By Informa / Brand Republic
25-Feb-08

LONDON – Informa Telecoms & Media's report Mobile Social Networking: Communities and Content on the Move Mobile says new features are attracting larger numbers of users and permitting new business opportunities.

Multi-platform distribution and revenue diversification will be crucial for broadcasters in 2008

Brand Republic
25-Feb-08

LONDON – The coming 12 months will see the broadcast sector addressing new business models for distribution and advertising in a bid to retain and attract new audiences.
This is one of the key conclusions to be drawn in a new report by independent market analyst Datamonitor.

MDA releases mobile growth trends data

Brand Republic
06-Feb-08

The Mobile Data Association has launched its first UK Mobile Report which provides statistics and analysis on current, historical and seasonal trends in the use of mobile technology.

Survey highlights Digital TV Switchover confusion

By FrequencyCast / Brand Republic
04-Feb-08

An online poll indicates high percentage of viewers not ready for the UK digital TV switchover, claims a poll of internet radio show FrequencyCast.

Forrester Research report explains blogging benefits for marketers

By Alex Donohue / Brand Republic
02-Dec-07

LONDON - Forrester Research has identified a three-step process that it says will help companies create successful corporate blogs that will increase brand visibility, customer insight and sales generation, according to a new report.

Brand ads drive internet spend up 9% reports Thomson

By Nikki Sandison / Brand Republic
05-Apr-07

Internet display advertising has grown by 9% reports Thomson Intermedia in its latest media spend estimates. According to the researcher, the 12 months to March 31 2007 show an "expected"slowdown on the dramatic growth seen across 2005 and 2006 as the internet grows up as a medium.