Vox Pops
Each week, Brand Republic will be putting a key marketing and media issue under the spotlight and – with the help of Vox Pops – highlight video showing what consumers and members of the public really think.
Simply click on the headline of the feature below to see the story and view the Vox Pops’ video.
Currently showing 41 - 50 of 117 Vox Pops
Has 'boring' Celebrity Big Brother had its day?
Most of the members of the public interviewed in the latest Brand Republic video were not interested in watching Channel 4's 'Celebrity Big Brother' this time around, labelling it as "boring" -- watch the video now.
Public show support for atheist bus campaign
Most of the members of the public interviewed in the latest Brand Republic video support the recent atheist bus campaign, arguing that everyone is entitled to their view -- watch the video now.
Ramsay brand unaffected by affair allegations
Gordon Ramsay's commercial prospects are likely not to be affected by recent allegations that the chef has been cheating on his wife, according to members of the public interviewed in the latest Brand Republic video -- watch it now.
Woolworths collapses but does the public care?
Woolworths' service is diabolical and it is behind the times but many will miss the high street store if it disappears, according to the latest Brand Republic video -- watch it now.
Should people exposed as BNP members lose their jobs?
The BNP membership leak has provoked a mixed response from people interviewed in the latest Brand Republic video with some saying members should lose their jobs -- watch it now.
How much will people be cutting back this Christmas?
Shoppers will be cutting back on the number of presents they buy this year and reining in their spending on socialising according to the latest Brand Republic video -- watch it now.
Will Obama's victory boost America's image abroad?
Barack Obama's victory will give a boost to the United States' image and reputation in the rest of the world, according to members of the public interviewed in the latest Brand Republic video -- watch it now.
What do the public think about Pepsi's new logo?
Pepsi has unveiled a new logo as part of a £700m global brand make-over but what do the public think about it? Here you can see a short video on the public's opinion of the new logo and whether they prefer it to the old one.
What do the public shop for most online?
More than 11m Britons are now shopping online at least twice a week, according to new research, but what are they buying and is there anything they wouldn't be happy to purchase on the internet? Here you can see a short video on the public's online shopping habits.
Will people buy Google's G1 phone?
Google's G1, the most anticipated mobile phone since last year's release of Apple's iPhone, will hit UK stores in November but will anyone buy it? Here you can see a short video on what the public think about the G1 and whether the reputation of Apple or Google would persuade them to buy a new mobile.
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Vox Pops International pioneers the use of video in research to bring consumer views to life. It is a full service research agency, services include customer segmentation studies, accompanied shops, communication checks, video diaries, video portraits, and library of over 700 pre-produced consumer videos available online.
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