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40 things you didn't know about the internet
's first big UK consumer campaign for broadband in 2002 confused some customers, who didn't realise ... Scientist. 72.5 per cent of Americans and 69 per cent of British consumers were online last year, claims ...
By Adam Woods / revolutionmagazine.com 31-Dec-09
40 Years of the Web: 40 things you didn't know about the internet
's first big UK consumer campaign for broadband in 2002 confused some customers, who didn't realise ... Scientist. 72.5 per cent of Americans and 69 per cent of British consumers were online last year, claims ...
By Adam Woods / revolutionmagazine.com 31-Dec-09
Augmented Reality: Special report - Don't believe the hype
For marketers, AR is the best thing since sliced bread, but for consumers it is still a novelty ... for consumers. Useful services will survive when gimmicky AR tricks are long forgotten Educate the consumer ... public. For brands seeking to reach consumers via the PC, the AR experience requires a webcam and some clever rendering software. It works like this: The consumer's own image is rendered on screen by means ...
By Trevor Clawson / revolutionmagazine.com 30-Dec-09
Augmented reality: Don't believe the hype
LONDON - For marketers, AR is the best thing since sliced bread, but for consumers it is still a ... public. For brands seeking to reach consumers via the PC, the AR experience requires a webcam and some clever rendering software. It works like this: The consumer's own image is rendered on screen by means ... - image is added. By moving the symbol the consumer can manipulate the CGI projection. It's a tool ...
By Trevor Clawson / revolutionmagazine.com 30-Dec-09
Real-time Search: What it means for you
Search.Many brands are already using Twitter as a customer service and research tool - monitoring ... have to be prepared to act fast when it comes to consumer response." Every brand should have at least ... - there is opportunity to target consumers intelligently. A recent study found that one in five tweets mentions a brand ...
By Dan Leahul / revolutionmagazine.com 23-Dec-09
Real-time search: what it means for you
Search.Many brands are already using Twitter as a customer service and research tool - monitoring ... have to be prepared to act fast when it comes to consumer response." Every brand should have at least ... - there is opportunity to target consumers intelligently. A recent study found that one in five tweets mentions a brand ...
By Dan Leahul / revolutionmagazine.com 23-Dec-09
Xbox strikes back
phone call would be made to social services and the perpetrator carted off to a big grey building never ... consumer takes a little more persuasion to put their hand in their pocket. Truth be told, the majority ... -on-demand services available via Xbox Live. Sky Player is already available and, as a man who used to work ...
By Andrew McCormick / revolutionmagazine.com 21-Dec-09
User-generated comment: will policing websites benefit users?
'. Will this action improve the online experience for consumers? Digital industry leaders have their say. ... - it is hard to tell which. This will confuse or infuriate consumers when the content they complain about ... users can tailor the advertising; on MSN they can strip it out entirely. Internet consumers are a very proactive lot - they police themselves. If advertising falls foul of the guidelines then consumers ...
By Staff / revolutionmagazine.com 16-Dec-09
ANALYSIS: Online Retail - Cashing in on Christmas
Online retailers are shamelessly exploiting their ability to snare consumers on Christmas Day ... of demand. Five million British consumers spent 102 million online on 25 December last year, according to the Interactive Media in Retail Group, a 21 per cent increase on 2007. Is that really so wrong? From a consumer ... ." Given that The Queen's Speech is only five minutes long, consumers will have to be quicker than ever ...
By Adam Woods / revolutionmagazine.com 15-Dec-09
The Download: Smart guide to ... YouTube's video ad platform
consumers to third-party sites where they can access product information or make purchases. YouTube ... services or a top brand testing the effectiveness of a new campaign, you can now use Promoted Videos ...
By Staff / revolutionmagazine.com 01-Dec-09
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