John Lewis in customer magazine overhaul
02 Dec 2008 | by Nicola Clark
Haymarket Network are all believed to be taking part in the pitch, which is being handled by the APA. ...
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Search results for "APA"
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Jobs | Agency Showcase | Ad creativeCustomer publishing: The evolution of engagement
04 Nov 2011 | by Nicola Clark
well-established strategy among many brands. Julia Hutchison, chief operating officer at trade body the APA, says ...
The Top 100 Magazines: Customer magazines
22 Feb 2008 | by Ian Darby
. The APA echoes Grainger's point about the increasing flexibility at some of the major customer ...
Media: Boots title wins top APA awards
28 Nov 2007
last week's APA Award ceremony sponsored by Marketing. The title, produced by Redwood, also won the
ABC Magazines: Customer magazines
24 Aug 2007 | by Ian Darby
within their broader audience. The APA cites Waitrose as a well- established user of customer publishing ...
Bang & Olufsen in customer title
28 Mar 2007
after a pitch handled by the Association of Publishing Agencies' new agency search service, APA ASK. The ...
Opinion: The Marketing Society Forum - In what circumstances can a customer magazine be profitable?
28 Feb 2007
media owners. JULIA HUTCHISON, CHIEF OPERATING OFFICER, APA Customer publishing should be profitable ...
Magazine ABCs July-Dec 2006: Customer magazines
23 Feb 2007 | by Danielle Long
ABC results, the customer publishing trade body, the APA, is predicting 16 per cent growth for the ...
Customer magazines can increase market share by 8%
29 Mar 2005 | by by Daniel Farey-Jones
study. Julia Hutchison, director of the APA, said: "In order to boost confidence in the medium, we ...
Close-Up: Live Issue - Money is not the only issue in APA's row with BBC Broadcast
17 Sep 2004 | by James Hamilton
APA members such as Robert Campbell, the managing director of Outsider Films. Campbell is ...
