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Wal-Mart hires Chrysler vet to handle advertising strategies

19 Jan 2006 | by Karl Greenberg

BENTONVILLE, AR: Wal-Mart has hired Chrysler marketing vet Julie Roehm as SVP of marketing

Mozilla looks to users for upgrade campaign

30 Nov 2005 | by Andrew Gordon

testimonials to other people," he added. Mozilla will work with its various agencies, including A&R ...

10 media trends to watch

05 Oct 2005 | by Erica Iacono

. The best ones will survive, and the weak ones will go away. PRWeek: Ar e there any trends that ...

Regional Roundtable: Bay Area

22 Aug 2005

(A&R): The ultimate measurement happens every quarter. Gable (Schwab): But the difficulty is ...

ANALYSIS: Midsize agencies: Tech firms were noted by absence from HP's roster

11 Nov 2002

agencies such as A&R Partners. And earlier this year, PeopleSoft switched from Phase Two Strategies to ...

Internet start-up tabs hi-tech A&R

07 Sep 1999 | by AIMEE GROVE

A&R Partners in Foster City as its PR agency of record, an account reportedly worth about dollars.... A&R has projected 1999 billings of dollars 6 to dollars 7 million. ...

 

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