John Lewis' Craig Inglis on how to build on 'that' Christmas ad
29 Feb 2012 | by Matthew Chapman
communication (NFC) and augmented reality (AR). A successful trial of Aurasma's AR technology in its catalogues ...
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Search results for "AR"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""AR"" again in:
Jobs | Agency Showcase | Ad creativeGetting behind the IAB figures: Media experts on the rise of mobile
21 Mar 2012 | by Arif Durrani
opportunity is huge and work has been as varied as looking at AR for Xbox through to DR campaigns for South ...
Think BR: A shopper's paradise
23 Dec 2011 | by Tim Watson and Richard Matthews
a pound, augmented reality (AR) apps will allow us to see how that new sofa will look in our living ...
Tesco launches Christmas Price Drop marketing blitz
23 Nov 2011 | by Matthew Chapman
. Separately, an augmented reality (AR) trial is also being implemented by Tesco as it attempts to free up ...
Augmented reality and sales conversions
14 Oct 2011 | by Matt Trubow
person and prospect can share the same visual experience. In short, AR can be employed to connect ...
HMV gets click-through uplift from video emails
15 Sep 2010 | by Staff
helicopter called the Parrot quadricopter AR Drone. The campaign was run by Experian CheetahMail. Kevin ...
Reality's new dimension
16 Jun 2010 | by Andrew McCormick
Greetings card-maker Hallmark is set to become the latest brand to use augmented reality (AR) to ...
OPINION: Cowen on ... Argos
09 Aug 2002 | by MATTHEW COWEN
called Ar Ghoos . She spots the new bumper Argos catalogue just in time to whip it behind her back and ...
