PRWeek podcast: TripAdvisor case shows why brands must engage
10 Feb 2012 | by John Owens
. The ruling comes as the ASA extended its remit online last year, and prompted Scott Thomson of Edelman ...
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Search results for "ASA"
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Jobs | Agency Showcase | Ad creativeSocial Brands: How to be social
16 Feb 2012 | by John Owens
a company or product on a company or personal site, the ASA may query it following a complaint ...
Edelman takes swipe at Advertising Standards Authority on TripAdvisor ruling
09 Feb 2012 | by John Owens and Elizabeth Pears
procedures following the ruling by the ASA. He suggested that the ASA had been used by firms looking to ...
TripAdvisor under the spotlight after Advertising Standards Authority ruling
09 Feb 2012 | by John Owens and Elizabeth Pears
and making sure the ASA is alerted. Online monitoring will become even more important.' But ...
Danny Rogers: TripAdvisor needs to trade on trust
09 Feb 2012 | by Danny Rogers
averaging out at an unhelpful four stars. TripAdvisor's response to the ASA ruling has been along the ...
Advertising Standards Authority promotes Lynsay Taffe to comms director
04 Apr 2011 | by Matt Cartmell
The Advertising Standards Authority (ASA) has promoted Lynsay Taffe to the role of director of.... Taffe said: The ASA s work cuts across a wide range of high profile and, often, sensitive issues and ...
AstraZeneca hires Esra Erkal Paler for global media role
23 Dec 2010 | by David Singleton
the ASA in 2008, Erkal Paler spent six years as director of corporate comms and external affairs at ...
PR industry slams ASA for 'ambiguity' in proposal to regulate online marketing
03 Sep 2010 | by Peter Hay
The PR industry has slammed the Advertising Standards Authority (ASA) for the 'ambiguity' in its..., Immediate Future said: 'The problem with the statement is in its ambiguity. 'The minute the ASA starts ...
Procter & Gamble rapped over 'misleading' advert by the ASA
16 Dec 2009 | by Kate Magee
as her secret to brighter-looking eyes . But more than 700 people complained to the ASA that the ...
Paul Richards: Class War Doesn't Convince the Voters
11 Dec 2009 | by Paul Richards
(and thus blew a dog whistle to church-goers everywhere). Church groups started to complain to the ASA ...
