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Social Brands: How to be social

a company or product on a company or personal site, the ASA may query it following a complaint ...

PRWeek podcast: TripAdvisor case shows why brands must engage

. The ruling comes as the ASA extended its remit online last year, and prompted Scott Thomson of Edelman ...

Edelman takes swipe at Advertising Standards Authority on TripAdvisor ruling

procedures following the ruling by the ASA. He suggested that the ASA had been used by firms looking to ...

TripAdvisor under the spotlight after Advertising Standards Authority ruling

and making sure the ASA is alerted. Online monitoring will become even more important.' But ...

Danny Rogers: TripAdvisor needs to trade on trust

averaging out at an unhelpful four stars. TripAdvisor's response to the ASA ruling has been along the ...

Comet slammed for advertising 'misleading' discounts

Authority (ASA) on the grounds that the items had not been offered at the higher prices for a sufficient ...

Phones4U horror ad triumphs against flood of complaints

Standards Authority (ASA) ruled the ads were unlikely to cause serious or widespread offence. The ...

Review of the Year: Top 10 marketing mishaps in 2011

the ASA in November. Despite the gripes that the ad suggested Santa doesn't exist, the ASA said it ...

Motorola 'life proof' ads banned after phones crack

nightclub and splashed at a pool party. The Advertising Standards Authority (ASA) banned the ad after ...

Duke Nukem slammed for graphic strip club ad

The Advertising Standards Authority (ASA) received 34 complaints about the ad, which aired in June ...

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