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Twitter steps up ads in mobile app

29 Feb 2012 | by Sarah Shearman

mobile ad market is seeing significant change, with Google s AdMob changing the way it runs mobile ...

It's time to stop worrying and start loving Google

25 Aug 2011 | by Tom Bedecarre

YouTube channels for clients such as Visa; plans mobile advertising buys for Gap and Volkswagen on Admob ...

Absolute Radio boss claims 70%-80% lift in engagement with iAds

15 Mar 2011 | by Ed Owen

slammed Google's Admob system , "as a publising exercise. Google is an advertising-focused company, so you ...

Google's Admob panned as 'ineffective' by Absolute Radio chief

09 Mar 2011 | by Ed Owen

Clive Dickens, Absolute Radio's chief operating officer, has slammed Google's Admob mobile...trounced the service offered by Google's Admob, which he said was "ineffective as a publisher, and this is ...

Google bolsters online travel offer with $700m acquisition

02 Jul 2010 | by Mark Banham

recent $750m ( 495) takeover of mobile ad service AdMob. Writing on the Google blog, Marissa Mayer ...

Media: All about Apple's iAd

18 Jun 2010 | by Alasdair Reid

paid $750 million for the AdMob mobile advertising company. And all the major digital players, from ...

Regulator clears Google's $750m mobile ad deal

24 May 2010 | by Daniel Farey-Jones

LONDON - Google's $750m acquisition of mobile advertising network AdMob has been cleared...networks on the iPhone will evolve, the FTC argued. It noted that AdMob's revenue and market share are ...

Sorrell calls for scrutiny of Google's AdMob acquisition

11 May 2010 | by Daniel Farey-Jones

LONDON - Google's $750m acquisition of mobile advertising company AdMob should be given a "rigorous...substantially lessen competition. Google, which agreed the AdMob deal in November last year, has previously ...

Dating site tests geo-targeted mobile ads

06 May 2010 | by Sara Kimberley

AdMob's network of websites and apps to drive Londoners looking for love to the dating site. Brett ...

Vodafone Group's mobile ad business up for review

14 Apr 2010 | by Sara Kimberley

's mobile advertising specialist business AdMob, and will face stiff competition from Apple's recently ...

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