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Advertising Expenditure Expected to Increase by up to 47% over the next decade

The Advertising Association's latest Long Term Advertising Expenditure Forecast predicts a...advertising climate when considering long-term trends. Over the past two years, many sectors of UK ...

Global Advertising: Advertising Hotspots

Global advertising is growing in line with GDP for the first time since 2000. But which of the...growth will not be as impressive this year as last. But last year's upswing, which meant advertising ...

Advertising: Advertising leagues

Historically, the role of the advertising agency has been far more than simply creating ads. For ...

Advertising Standards Authority Annual Report and most complained about ads

The Advertising Standards Authority (ASA) 2002 Report and Accounts, including the list of the most...most complained about advertising medium of the year was posters, where complaints to the ASA rose by ...

Content-driven advertising

Content-driven advertising

Selfridges advertising

Selfridges next week unveils its first brand advertising since Bartle Bogle Hegarty won the...Selfridges next week unveils its first brand advertising since Bartle Bogle Hegarty won the ...

ADVERTISING: BRIEFS

New York ad through Young s British Television Advertising Awards. Raising awareness ...

ADVERTISING: BRIEFS

Chicago first The Illinois Bureau of Tourism is launching its first advertising campaign ...

ADVERTISING: BRIEFS

Clean hands BDH has been appointed to handle the creative work for an outdoor advertising ...

ADVERTISING: BRIEFS

advertising campaign. It is starting with press ads in home interest titles and is focusing on the quality ...

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