Cannes Lions recognises PR
21 Nov 2008
The prestigious Cannes Lions International Advertising Festival is to have a PR dimension from 2009...Cannes Lions, founded as an advertising competition in 1954, is now looking to represent the ...
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Search results for "Advertising"
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Jobs | Agency Showcase | Ad creativeThe Week
20 Feb 2009
- The Central Office of Information (COI) has appointed Advertising Association chairman Mark Lund
City & Corporate: Companies make a virtue of doom
21 Nov 2008 | by Anthony Hilton
robust performance given what is happening in its advertising markets. But the good news was ignored. The
Profile: Donna Imperato - Straight-talking and self-aware
24 Oct 2008
advertising is not going to hurt you, so put $1m into your PR instead,' she argues. Imperato, 48, has had ...
Viewpoint: Industry Veteran speaks out
07 Mar 2008 | by Bob Leaf, Chairman, Robert S Leaf Consultants, former Burson-Marsteller international chair
suffered. But clients who cut advertising dramatically nearly always increased PR activities to compensate
Microsoft campaign puts Burson on the defensive
28 Sep 2007 | by Aarti Shah
online advertising broker DoubleClick. Microsoft first hired the firm last year to work on a campaign ...
Risk comes with social media's rewards
19 Sep 2007 | by Alexandra Bruell
advertising, where special-interest groups have pressed companies to pull controversial ads from TV shows, for ...
VSS report lauds PR
09 Aug 2007 | by Hamilton Nolan
communications industry over the next five years, although major shifts will take place as advertising and ...
Sierra Club pushes for Home Depot to pull ads
02 Aug 2007 | by Aarti Shah
ATLANTA: Home Depot will continue advertising on Fox News despite the Sierra Club's efforts to...The Sierra Club targeted Home Depot because it believes advertising on Fox News - which features ...
New York Times to cut operating costs
26 Jul 2007 | by Hamilton Nolan
advertising....% of total revenue. But they do not appear to be poised to close the gap in the weak print advertising ...
