Aurasma head Martina King departs amid HP turmoil
25 May 2012 | by Matthew Chapman
King was the managing director of Yahoo Europe and chairman of the Radio Advertising Bureau ...
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Search results for "Advertising"
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Jobs | Agency Showcase | Ad creativeThink BR: Consumers are ready for an open dialogue about online advertising and privacy
28 May 2012 | by Carl White and Nick Stringer
Consumers are ready for an open dialogue about online advertising and privacy, writes Carl White...consumer s understanding of the mechanics of online privacy and advertising. The most striking is that ...
Evidon and DoubleVerify integrate privacy and ad verification
24 May 2012 | by Daniel Farey-Jones
. DoubleVerify is to transfer all existing online behavioural advertising compliance relationships to Evidon ...
Facebook 'plotting ad-tracking system'
24 May 2012 | by Sarah Shearman
Facebook is working on a system to measure the impact of advertising on the platform to address the...General Motors announced it was to pull all advertising spend from the platform. Simon Mansell ...
Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
24 May 2012 | by Sarah Shearman
PCs into online, mobile, gaming and advertising, can be a 'double-edged sword'. After all, Microsoft ...
Google Chrome beats IE to become the world's favourite browser
22 May 2012 | by Sarah Shearman
, previously told Marketing that with Google stepping up the advertising for its Chrome browser, "we are in a ...
Dove seeks 'brand love' with strategic shift to Facebook
22 May 2012 | by Loulla-Mae Eleftheriou-Smith
think advertising on Facebook doesn t pay back, but for Dove, this is the right thing to do." The ...
Think BR: Advertising for the second-screen
22 May 2012 | by Andrew Fisher
leveraging advanced mobile technology for second-screen advertising are greater than ever. The main reason ...
Wispa 'time well misspent' by Fallon
21 May 2012
, including six-sheets near CTNs, cinema advertising and video on demand. ...
The Economist develops ad network Ideas People
18 May 2012 | by Daniel Farey-Jones
The Economist Group is building on its advertising network, Ideas People, to group together more
