Reebok opens pop-up on Bowery
21 Nov 2008 | by Alexandra Bruell
. "Traditional advertising is overcrowded, he said. We have to be where the consumer is [with] word of mouth ...
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Jobs | Agency Showcase | Ad creativeSpecial Olympics kicks off events for awareness initiative
02 Apr 2009 | by Beth Krietsch
also accompanied by print and radio advertising . She noted that President Barack Obama's recent ...
SportsFanLive gets an assist from DKC
04 Sep 2008
outreach, then sought coverage in technology blogs and media, as well as advertising trade publications ...
Adidas enlists H&K to expand market position
04 Feb 2008 | by Aarti Shah
upon the company s advertising campaign, which positions Adidas as a brand that inspires people to get ...
Coleman push goes to extremes
22 Oct 2007 | by Craig McGuire
impressions across print, TV, and the Web. Future This was obviously more cost-effective than advertising ...
Spokespeople key to Olympic plan
15 Oct 2007 | by David Schwab
, name, picture, or sports performance to be used for advertising purposes during the Olympic Games ...
AeroBalloon makes its Major League debut at All-Star Game
12 Jul 2007 | by Irene Chang
Our goal was to introduce the AeroBalloon as an advertising or promo tool while captivating ...
Daytona 500 has the ticket to build early buzz for 2008 race
03 May 2007 | by Keith O'Brien
: Celebrity Tickets for Charity PR team: May 1 Other marketing: Taylor Launch: Web site, advertising ...
Crowne Plaza's golf-themed sweepstakes on par with pros
26 Apr 2007 | by Tonya Garcia
team: Weber Shandwick Other marketing: Web site, in-hotel and television advertising Launch ...
Integrated playing field means firms must draft creative talent
22 Mar 2007 | by Keith O'Brien
coming from advertising firms pitching a marketing strategy that sounds a lot like PR. What interests me ...
